Affiliate Product Landing Pages - Three Tactics That Sell

As competition within the online affiliate sales arena rises to a fierce boil, affiliate sellers expecting any degree of success must first find effective methods to set themselves apart from the crowd.

An uninitiated affiliate may expect to make sales simply by placing a referral link on his website, or by distributing the link in an email. On the other hand, a seasoned affiliate seller knows that a unique marketing twist of one sort or another must be built into the campaign for a satisfying profit to be realized.

One tested and proven method is to develop a unique landing webpage for each and every affiliate campaign engaged.

A landing page is nothing more than a proprietary webpage owned by the affiliate seller, hosted on his website, and and located at a URL within that domain. A well developed landing page will not only contain the actual affiliate referral link, but will also serve as an introduction to the product or service being offered, and will warm the customer prior to directing her to the main sales page.

Here we present three types of affiliate landing pages that have been proven effective in promoting a broad range of affiliate products and services.

However, the reader should note that no particular order of effectivenes is presented here. Determining the best type of landing page for a particular affiliate campaign will be a matter of careful consideration and diligent testing.

Landing Page #1 - The Product Review

This style of page takes the form of a factual and objective report, and should be completely free of any wording that attempts to sell. Direct experience with the product is a must, as the writer will be providing her or his own first hand observations regarding the benefits and problems that arise while actually putting the product or service to use.

Typically, a single product is reviewed for the sake of simplicity. Yet some successful landing pages do feature reviews of multiple products within a given category. In this case, each individual product should be rated by means of an easy to understand system, ie. one to five "stars."

For the sake of credibility, the product review must reveal both positive and negative product attributes. Still, the positive factors should firmly overshadow the negative in a realistic and honest sense. If not, look for a different affiliate product to promote.

Landing Page #2 - The Pre-Sell

This tactic has also been referred to as the "soft sell." The content here can borrow some of the effects of the product review method, but should be more directed overall toward defining a problem and offering the affiliate product or service as a solution.

It is advisable to carefully examine the main seller's page to discover and capitalize on overlooked product benefits or hooks. It is also acceptable to use highlighted or bolded words and phrases to a degree, providing they will enhance the reader's understanding.

A strong headline may be used, and bulleted lists may also be inserted to clearly illustrate product features and benefits. But keep in mind this is a "soft sell" page. The purpose is only to warm the reader. There should be no hard sell or call to action other than asking her to "Click This Link to Learn More."

Landing Page #3 - The Forced Opt-In

This type of page typically consists of nothing more than a strong headline, a problem reinforcement, an offer to solve the problem, and an autoresponder opt-in box. The prospect can be immediately redirected to the main salespage after she signs up.

Experienced affiliate marketers have varying opinions as to the effectiveness of this landing page, especially when used behind a paid advertising campaign. There is some conjecture that too many prospects are lost when they fail to opt-in.

Another viewpoint is that this tactic produces a high quality list of action-taking propects with a proven degree of interest. Given these two viewpoints, it may be wise to perform a split testing action, using the forced opt-in page and at least one other landing page configuration.

Regardless of either view, the forced opt-in tactic will enable the affiliate to capture a unique and highly targeted mailing list, a valuable asset in and of itself.

No Hype - No Bull - No Pie In The Sky!

Dan B. Cauthron tells it like it really is, and shares 30+ years of direct marketing wisdom. Entrance to his member's only website will never cost you a penny: http://DanBCauthron.Com

---

Marketing A Single Affiliate Program is the First Key to Success

There are a lot of affiliate marketing programs out there... Read More

How to Easily Increase Your Affiliate Commissions in Two Days or Less?

Clearly, the people benefiting the most from affiliate programs are... Read More

Looking For An Affiliate Internet Marketing Tip?

Here's a few affiliate Internet marketing tips that can help... Read More

Online Business Entrepreneur? What You Must Know About Your Affiliates

As an on-line business entrepreneur it is your job to... Read More

Why a Newbie Online Marketer Should Start As an Affiliate

Navigating the intricate often tangled network of the worldwide web... Read More

How to Become a Better Affiliate

First of all you need to understand that an Affiliate... Read More

Affiliate Marketing ? How to Start Earning Money Today

If you're new to Affiliate Marketing and your finding everything... Read More

11 Awesome Ways To increase Your Affiliate Commissions!

Let me ask you a simple question. "Now that you... Read More

How To Use Articles To Build Your Affiliate Program

Articles are the perfect promotional tool for your affiliates -... Read More

Revealed The Myth of Making Money Through Affiliate Marketing

Many people enter into the affiliate marketing arena with the... Read More

Understanding Affiliate Programs

Years ago before the internet was born, starting your own... Read More

Expanding Your Business With Affiliate Programs

Many people think that they can only get involved in... Read More

Why Do Many People Fail in Affiliate Marketing!

Affiliate marketing has been around on the Web for quite... Read More

Affiliates Need To Read Their Newspaper

Millions of people check the news everyday-- in the morning... Read More

AdSense Stats and Performance 101

As more and more people are getting into the AdSense... Read More

Theres a Tween In Your Future - Are You Ready?

Within 15 minutes of coming through the door from school,... Read More

6 Things to Increase Your Affiliate Income

So you've signed up for affiliate programs, posted links around... Read More

Two Quick Ways to Make Your Copy of Merchants Data Feed Different From All Other Affiliates

Product data feeds are really popular among affiliates because they... Read More

6 Critical Rules When Building An Affiliate Website

There are 6 rules you must use when building any... Read More

Why Many Affiliates Fail

The title is ugly, but the statistics don't lie. Only... Read More

Internet Affiliate Marketing 101 - Its All About Relationships

So you've found the perfect affiliate program, you've signed up... Read More

How to Skyrocket Your Affiliate Marketing Revenue in 30 Days or Less

Starting up your internet business as a member of an... Read More

Whats A Niche and Can I Find One Too?

When I came upon that little word -- Niche --... Read More

Affiliate Programs: Why They Work and Why They Don?t!

Here it is in Black and White:Don't make the same... Read More

Top 5 Tips For Frustrated Affiliate Program Marketers

Do you go through affiliate programs like most people go... Read More

How to Choose a Reliable and Profitable Affiliate Program

There are literally thousands of affiliate programs on the Net.... Read More

Affiliate Programs - Can I Really Make Money?

If you have been looking around the internet for a... Read More

Hey, Stop Stealing My Affiliate Commissions!

Don't get offended, I was not speaking directly to you.... Read More

WHAT! Internet Etiquette / Net Etiquette?

Many people know how -- and do conduct themselves in... Read More

7 Sure-Fire Ways to Build Large Affiliate Checks

Everyone wants a huge affiliate check. All the advertisements promise... Read More

8 Ways To Increase Your Affiliate Commission

Here are 8 easy ways to boost your affiliate income:1)... Read More

Affiliate Marketing: An Online Marketing Strategy

Everybody it seems can make money online. The simplest way... Read More

Capitalizing On The Autosurfing Craze

You've heard about it in recent months, and its popularity... Read More