Do You Know Where Your Email Address is Today?

Having people go to your website is not always easy: remind them with a special business card.

Whether you understand it nor not, the web is likely here to stay; those businesses that do not yet have a web presence, or at least email addresses, are likely to get left in the dust. All of your correspondence and especially your business card should contain some reference to your website. If you have gained their interest, people want to know more about what you do. What better way to tell them about you than through your. We will discuss what to do about websites in a subsequent chapter. Your business card is the key that can open the door to many business relationships and your email address gives people an easy way to contact you. The argument with publishing an email address is that you will get junk email as a result. I want to emphasize that you may well get some junk email, but for the most part you will get good correspondence.

I attended and had a display at a Chamber Symposium this past year and had a bowl for drawing a giveaway. Our prize was a 2 day sales process training seminar. We told people that they should not put their card in for the draw unless they were truly interested in the training. No problem there. When it came time for the draw, the person winning was really excited about it and made sure that he had all the information he needed in order to attend. I went home that evening and went online to do the registration for the winner and found that he did not have an email address printed on his card. I had to enter my email in order to complete the registration. As a result, he did not get any of the email confirmations that are automatically sent. His reasoning was he would get too much junk mail if he placed his email on a card.

By the way, he ended up sending his partner to the seminar who in turn had no problem giving out his email address. The one thing to remember is: you need to specify the ground rules for sending you email.

Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit http://www.BlueprintBooks.com

---

Growing Your Business With Your Marketing Priorities

None of us have enough time in the day to... Read More

Loyalty Cards Systems ? Beware, Some Should Be Avoided

Recently, I discussed a loyalty card system with a vendor... Read More

5 Ways to Give Your Web Site a Big-Company Look and Feel

We all DO judge a book by its cover, and... Read More

E-commerce : The Bottom of Pyramid Approach

For centuries and most of the decades in the 20th... Read More

Big Money With Folios

One of the easiest, if not the easiest, ways of... Read More

How to Save Time and Achieve More by Creating High-Leverage Marketing Assets

The single biggest, non-renewable asset you have is your time.... Read More

Who are Those People Youre Selling To?

If you're in the IT business, that's an important question.Most... Read More

The Advantage to Buying Promotional Products Online

Buying your promotional products and corporate apparel online provides five... Read More

Ten Easy Marketing Tasks You Can Do NOW

Who says scientists can't market? Here are 10 easy marketing... Read More

Attract Your Dream Customer

Have you clearly defined your target audience? These are the... Read More

Did Jesus Get Killed for Practicing Interruption Marketing?

I'm reading Seth Godin's Permission Marketing and he brings up... Read More

What Is Multi-Level And How Should It Be Worked

Multi-level marketing is really a partnership. You go into... Read More

Hermey Wants To Be A Dentist

December marked the 40th anniversary of the original broadcast of... Read More

Prepare Your Communications For Growth

As the American economy emerges from recession, many businesses are... Read More

Marketing Apathy Solutions: 10 Solutions for Overcoming Apathy Beginning Today

Are you suffering from feelings of indifference or a lack... Read More

Motivate Your Market Force

IntroWant me to tell you something on how you can... Read More

How to Turn Your Marketing Into a Money-Making Machine - Setting The Stage For Successful Marketing

Powerful Marketing has become elusive to many companies seeking strong... Read More

Systems - Marketing Your Business Successfully

Business Systems that work for anyone, are a fundamental necessity... Read More

Real Estate Investing - Writing Killer Postcards to Attract Motivated Sellers!

So many of you have been telling us that you're... Read More

The Power Of A Story

If you want your marketing to be effective, you absolutely... Read More

Turning The Casual Scanner Into A Buyer

The world is full... Read More

Web Site Marketing: 10 Little Known Upsell Strategies That Will Magnify Your Profits

What is Upselling?It means pre-selling any additional features of your... Read More

2 Step Marketing

Do it Right.I receive postcards all the time. The other... Read More

Trade Show Promotions That Are Memorable

If you have been to expos and trade shows as... Read More

Non-Profit Success Requires Ongoing Marketing

In a crowded marketplace of ideas, it is important for... Read More

How To Start A Mail Order Business

The Mail Order business is not a business of itself,... Read More

Does Your Marketing Plan Need Changing?

Change is good, right? Not always. But when is it... Read More

The Most Important Marketing Principles of All Time

As you have probably experienced there is a lot of... Read More

How Important is Your Marketing?

Bob called last week from Phoenix, Arizona with some stunning... Read More

How To Get Business With Your Business Card?

So, you have a business card? And you have given... Read More

Explode Your Sales With Free & Exclusive Content

Offering free and exclusive content to ezine publishers and webmasters... Read More

Small Business Marketing Tip ? Putting the Customer First.

I am a great believer in the keeping to the... Read More

Business Postcard Marketing: 35 Ways to Use It

Postcards are an effective way for many business owners and... Read More