Small Business Marketing; Abstract Philosophical Discussion

Our bodies work like our small businesses. They work best by word of mouth, networks, referrals, etc. The Internet also works this way to serve the most good thru networks, portals and referral links; of course the Internet could work better, but all in all we are well served by using such systems and we are most hurt when those systems are used against us. For instance a virus in the blood stream, an International Terrorist in an airliner, a drug dealer in your neighborhood or a computer virus which worms its way through your system doing its dirty deeds like the evil doers or an evolving organic virus on our bio-systems.

Viruses are opportunistic, so are International Terrorists. This is their system of distribution to procreate and live. A virus in a computer can be a living growing event. So can a brand name or business expanding a market base. We are not comparing the damage caused by a virus or condemning either distribution methodology, one is evolved, while your small business is relatively young in that regard. We need to study what works if we want to win. We can learn a lot by studying these things.

It is a much better system to look at the successes of nature and what works and why. Viruses with their fast evolution work like a small company with fast market innovation, implementation and evolution (revolution). For instance read about "Rules for Revolutionaries" and Prescription for the Future; and .Com to .Profit and Business is Combat; and "Blown to Bits;" or "500 Year Delta" As we have seen the exploits of those companies, which mimic nature in the regard of small teams, companies like Franchises. Just reading a few of these books ought to teach you a thing or two about special teams, regional variations and specific markets and personalities if you will of the local attitude. Recommended reading would be "Franchising For Dummies" and "Start Small and Finish Big" or "Franchising 101", etc.

If you want to win in your business you must study those things, which work anywhere you can find them, leave no stone unturned, you will find the secrets everywhere. Think about it.

"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs

---

10 Elements Every Direct Mail Piece Should Have

Don't want your direct mail to end up in the... Read More

Second Dose Of Marketing Vitamins

Organizations often get stuck in neutral when it comes to... Read More

Set Your Business Apart With A Unique Selling Proposition

Unless your company has absolutely no competition now or in... Read More

Has the Internet Killed Off the Direct Mail Baron?

Over the past 30 years, direct mail has been responsible... Read More

Marketing A Misunderstood or Scary Product or Service

What do you do if your business, product or service... Read More

Business In 2010: A New Face of Marketing

The term "internet marketing" was virtually non-existent a short 8... Read More

50 Benefits Of Joint Venture Marketing

What Is A Joint Venture?A joint venture is an agreement... Read More

10 Steps to a Great Newsletter

A newsletter can be a wonderful, economical way to communicate... Read More

21 Ways To Expand Your Subscriber List

Expanding your subscriber list, whether it be for your ezine,... Read More

The Greatest Business Tips are FREE

The best way for someone to hang on to a... Read More

Is A Marketing Plan The Same Thing As A Communications Plan?

How does a marketing plan relate to an organization's communications... Read More

Target Your Market

Your market is not everybody, as so many small businesses... Read More

The Bare-Bones Basics Of Multi-Level Marketing

Multi-level marketing is the biggest growth industry in the 1980's.... Read More

Reasons Why People Usually Dont Buy Again

There are many psychological reasons why people will buy from... Read More

Fundamental Strategic Marketing Mistakes to Avoid

This is a pretty tough global economy and it is... Read More

How To Choose a Qualitative Research Market

Qualitative research, whether individual interviews, in-homes, focus groups, ethnographies and... Read More

The Words That Sell

What You Say, Who You Say It To, How you... Read More

The Secrets of?

A lot of advertising and mailings promise to reveal the... Read More

Improving Lead Generating and Conversation Rates: Think Like a Farmer

John's a freelance photographer in Ohio who called to tell... Read More

Stop Your Marketing Leaks

Thirty percent of all the drinkable water that runs between... Read More

Word of Mouth Marketing

'Word of Mouth' is still one of the most effectivemarketing... Read More

20 Tricks to Help Get That Envelope Opened

When your envelopes aren't opened, you can't make money! Beforeyou... Read More

What Your Customers Want

Your customers don't know what they want. And to assume... Read More

Design, Design, Design

You need only one card, but make it noticeable. Make... Read More

Chamber Of Commerce Meetings

If you run a small business you should be a... Read More

How To Get To The Top of The Marketing Food Chain

Are you tired of living off handouts from big-name marketers,... Read More

Key Marketing Questions - Planning Your Marketing Campaign

So you started a business. How's it going? Did you... Read More

Cause-Related Marketing

Altruism. Corporate responsibility. Philanthropy. These are often used to describe... Read More

Most Wanted Response... How To Make It Work

"When I walked into the grocery store last Saturday, I... Read More

Laws of Marketing ? The 10 Immutable

Most marketers believe that anything is achievable if you are... Read More

The Surprise Inside!

Think about all those Cracker Jacks you ate as a... Read More

Marketing Strategy - Shift the Focus

Most of the service providers I've worked for or with... Read More

Arts Marketing : Suggestions for Students and Beginners

Many artists create art but when it comes to marketing... Read More