Advertising, Public Relations, Newsletters, and Newsletters for Your Small Business

If you own a small business you should consider ways to promote yourself through public relations to compliment you advertising regiment and keeping your name out in the public and in front of your best customers. There are many ways to keep yourself visible on top of your typical advertising choices. Perhaps you might send some adverting to some newsletters as well as your newspaper print ads, radio and cable advertising. Here are some of the places you should try to place your company's Public Relations for possible feature stories, ads or announcements:

Local Newspapers

Large Company Employee Newsletters

Contractor Newsletters

Chamber Of Commerce Newsletters

Local Industry News

Real Estate Multiple Listing Books

Local BBS Bulletin Boards

A marketing piece might also be to insert our flyers in the daily newspaper. This usually ranges from $23.00-35.00 per thousand if we print the flyers and $25.00-50.00 per thousand if the newspaper prints them. The newspaper rarely prints flyers in house, although some do. They contract it out because their printing presses are all computerized and specialized for that industry only. Large newspapers such as The Los Angeles Times have really neat programs whereby they will mail a flyer to every residence, which doesn't take the paper. Christmas time is a bad time to do inserts because it gets lost in all the shuffle of 20 other color catalogs of every retailer under the sun.

Most small newsletter will allow you to insert for a similar price and although the volume is less it is more targeted and thus you get a much bigger percentage ratio of new clientele. You should be thinking here to increase your exposure and attract new clientele to your small business. Think on it.

"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs

---

Double Your Sales Potential With Double-sided Business Cards

Swapping business cards is one of the most basic and... Read More

5 Newspaper Advertising Myths Revealed

What I'm about to reveal are myths that most people... Read More

The Forgotten Advertising Tip

I'm sure while you have seen many tips on advertising,... Read More

3 Inside Secrets To Making You Richer Using Direct Mail!

Making money using direct mail isn't easy. And anyone who... Read More

Why Would Anyone Want Your Business Card?

Do you remember how proud you were the first time... Read More

The Man With The Grasshopper Mind

The title of this article also happens to be one... Read More

The Online Equivalent of an Effective Newspaper Advertisement is FREE

Ask anybody who has been in business for a long... Read More

Marketing Messages with Add Zest & Appeal

Boring is one thing you can't afford to be when... Read More

Non-profit Coupon Books and Coupon Mailers for Small Businesses

Many groups like the Chamber of Commerce, ASB at the... Read More

Get Better Results from Your Advertising with a Disruptor

When you spend money on an advertisement you want to... Read More

Why People Fail in Mail Order

Mail order is a very complicated business. Every phase must... Read More

Dont Put All Your Eggs in The Same Basket

Solution: You can protect yourself by partnering with other lead... Read More

Imaging Isnt Everything

Many home improvement contractors attempt to use advertising to expand... Read More

Testimonials Convert Prospects Into Buyers

Big businesses get instant credibility with their well-known company name... Read More

Business Plan Appeal ? Five Rules For Writing Attention Grabbing Headlines

The success of a business plan stands or falls on... Read More

Magnetic Signs: Where Do They Work Best?

Recently, a woman called to ask about replacing a magnetic... Read More

Write Attention Getting Advertisements

The most important aspect of any business is selling the... Read More

9 Tips for Better Billboards

It is a given that billboard advertising "outdoor" is not... Read More

Increase Business By Being Nice

I have been reading articles on increasing sales using search... Read More

Advertising - Should You Be Advertising Your Services?

You offer a reliable, quality service. You know that if... Read More

Creditability In Advertising

I recently saw an ad taped to my mailbox, mind... Read More

Pros and Cons of Establishing an In-House Ad Agency

There have been several ads promoting books and reports on... Read More

Print Advertising: Knowing What To Put In Your Ads

So you've decided to run a print ad in your... Read More

Go Ahead Im Listening

In today's fast paced environment, interaction with family and friends... Read More

Why Most Advertisements Stink!

Question: What do you think the most important part of... Read More

B2B Marketing Health and Elder Care Services

Quality Care Options is an established company advocating for the... Read More

Custom T-shirts -- Put Your Company Logo on Cotton!

An effective way to gain company recognition is to order... Read More

Using The Popularity of Celebrities and Currrent Events to Promote Your Business

In this article, we want to explore the idea of... Read More

2005 Super Bowl Ads... Winners and Losers

Well, Super Bowl XXXIX is history. Too bad for the... Read More

If You?re Tired Of Adverts That Don?t Work And Letters That Don?t Sell, Then You Must Read This

Over the 32 years I've been involved in sales, marketing... Read More

Media Planning: Smart Choices for Your Success

Media Planning for SmartiesYou say you're ready to advertise. How... Read More

Giorgio Armani: A Persuasive Campaign

Lets examine the use of Giorgio Armani Company's advertisements for... Read More

LED Score Boards

LED scoreboards can be utilized in most of the sporting... Read More