Larger companies have learned that collecting art adds something special to its overall corporate image. An art collection may include art on display in waiting, or general areas. Larger collections may focus on education programs for the employees of the company and partnerships with area museums or art spaces.
Unfortunately the kind of art programs and collections afforded by multi-billion dollar companies, are not usually within reach for companies without an extensive art budget, if it's even considered at all. However, if you are ready to use some creative thinking you can create an art program, add new art to your workspace, and increase employee satisfaction. If you're interested, keep reading and get started with Artistic Lifestyling at work.
As business owners, one of the first design decisions we make are for our business cards. They are your client's very first impression of your company. A well-designed card should convey both a text message and a feeling. People really do pick up and collect business cards they are attracted to ? even if they don't need the services right away. If you take the time to have the card designed by a true artist, chances are you will be pleasantly surprised by the results.
I stumbled on what I consider to be a couple of great business card design companies owned by Daniel Will-Harris http://www.will-harris.com/design/bizcards2.htm and Victoria Arico at http://www.lookslikejoy.com/BusinessCards.html. I prefer designers rather than mass-produced templates for many reasons, but primarily because I don't want to see my 'logo' on someone else's card. The image conveyed on your business cards, should match your work environment in terms of appearance and energy. A modest art program at work can help to unify your corporate image for your clients and employees.
Even if your company already has an art collection, it often doesn't include art for personal workspaces. People spend so much time at work that it is important to encourage them to create a sense of individuality with personal art that appeals to them. Shared or open spaces might be perfect for a small water feature to help keep competing noises down. It's best not to be too extreme in choices of art on these walls, but a couple of modest pieces, a collection of small art postcards or even a small sculpture can bring instant interest to a workspace. Because selecting art can be a bit tricky, guidelines or policies created for the company help people keep their art selections appropriate for the workspace.
If you are lucky enough to have room in your workplace for public art, you can use the space for rotating art shows by artists from across the country. You can also commission murals, sculpture or faux finishes to add creative and artistic touches to your space. Remember there is no need to over do it at work, but do consider the feeling you want to express. If you are in a hectic work environment choose art that makes you feel instantly calm in the midst of chaos.
There are so many ways to artistically enhance your workspace. Hold some after-hours art classes or host an exhibit that features art created by your employees. It's a modest investment that gives back over and over again, and also helps support local arts in your community. Use your imagination and put together a great arts program at work that will encourage employee creativity, interest in your company, and add to your overall company image.
About The Author
Lise Richards is an Artistic Lifestylist and owner of The Creativity Center, Inc and Red Door Gallery. Her Artistic Lifestyling program helps all people live more creatively in artistically designed spaces. Visit the company online at www.centerofcreativity.com; director@centerofcreativity.com
![]() |
|
![]() |
|
![]() |
|
![]() |
Many groups like the Chamber of Commerce, ASB at the... Read More
The ability to lead, persuade and influence are integral skills... Read More
The task of executing successful advertising campaigns for products made... Read More
Bob is excited about his new business. He secured funding.... Read More
Would you like to get your new or existing Internet... Read More
One of the most powerful offers you can use in... Read More
Stand Out in Ways that Matter to Directory Users A... Read More
Having a quality brochure makes a positive impression on a... Read More
Electronic display boards signify high priority messaging, allowing you to... Read More
This is the third article of a three-part series. I'm... Read More
Sitting in front of a blank piece of paper? Wondering... Read More
Business cards are one of the most powerful and inexpensive... Read More
Here's some easy ways to create signage that will attract,... Read More
Let's face it - most brochures go straight into the... Read More
"How brochures can help you stand out from the competition,... Read More
Pay close attention and make it work the best for... Read More
Admittedly, I have not seen your advertising flyer. Then again,... Read More
There are many uses for promotional items. This means that... Read More
There should only be one, over-riding reason why you're doing... Read More
Do you know how to design and deploy a marketing... Read More
A few years ago, I analysed the statistics of where... Read More
A well-planned and properly executed marketing program should include a... Read More
When you spend money on an advertisement you want to... Read More
So, what's an elevator speech, and how do you get... Read More
I was in the fine city of Chicago this week... Read More
CD Business cards are the electronic version of the now... Read More
If you've been searching around for business cards that will... Read More
Here is my personal list of things to do at... Read More
It is a given that billboard advertising "outdoor" is not... Read More
Q: I've never really done much advertising for my business;... Read More
Advertising is a powerful and somewhat frustrating marketing tool. It... Read More
Lets examine the use of Giorgio Armani Company's advertisements for... Read More
Probably the most interesting thing about brochures and leaflets is... Read More
1. Attract prospects with your headline Use your headline as... Read More
Graphical LED Displays utilize high-resolution graphics and video to transmit... Read More
These days, everyone's looking to save a buck. But if... Read More
1. Place copies of your circular on bulletin... Read More
Let's face it. Email marketing and publishing have became very... Read More
To bring great sales success, a great advertising technique is... Read More
1. Give your customers a discount when they spend over... Read More
In the business of marketing and advertising, it used to... Read More
When you hear claims like??Best Lawnmower in the country?Absolute Lowest... Read More
Advertising is a powerful and somewhat frustrating marketing tool. It... Read More
Well, Super Bowl XXXIX is history. Too bad for the... Read More
Larger companies have learned that collecting art adds something special... Read More
I did a quick, very unscientific survey of 25 of... Read More
Too many business owners and marketers know that Yellow Pages... Read More
Most brochures that businesses put out today end up doing... Read More
Q: I've never really done much advertising for my business;... Read More
Many business organizations that needs to disseminate late-breaking information to... Read More
If you've been searching around for business cards that will... Read More
Tired of pouring endless money into advertising? Do you wonder... Read More
It is difficult to miss a Hummer, but how many... Read More
Solution: You can protect yourself by partnering with other lead... Read More
In 1957, a perspicacious young journalist from Pennsylvania named Vance... Read More
Most small businesses do not have a high powered advertising... Read More
What many may consider the most important part of advertising... Read More
Without a plan to distribute your cards, there's no need... Read More
The ability to lead, persuade and influence are integral skills... Read More
To succeed in today's crowded marketplace where most of the... Read More
Quality Care Options is an established company advocating for the... Read More
Yellow Pages Ads - Buying SecretsOK- let's agree that many... Read More
If you're interested in improving the selling results of your... Read More
So, what's an elevator speech, and how do you get... Read More
Sometimes, it is not an obvious business idea that will... Read More
If your company is one of those innovative businesses that... Read More
Advertising |