I'd like to show you five secret strategies to extract profits hidden in your Internet business. Pay particular attention because any of these can boost bottom line revenue fast.
Upsells
Upsells are additional sales made at the initial purchase. McDonald's does it when they ask to super size your order. When you sell an ebook for $30, you can add an upsell to the order form. The upsell offers an expanded version of the ebook with an extra bonus for $10 dollars more. This increases your initial transaction size. Done properly, at least 20% to 50% of your customers will buy the higher priced item.
Lifetime Value of Customers
Lifetime Value refers to how much a customer is worth. Customers tend to buy more than once. Say you sell vitamins online. It costs you $50 to bring in every customer. But they buy from you for six months at $30 per month. Even if you lost $20 on the first sale you profit $160 per customer over six months. Knowing this, you can break even or lose a little money upfront to get a new customer and profit from the repeat sales.
Back End Sales
The big money is made from repeat sales to satisfied customers. Create more products and resell them. It always costs more to get a new customer. The hidden profits are in what you do with them once you've got them. Build your business around a group of products you keep selling to your database.
Joint Ventures
Joint Ventures are project-specific partnerships. There are many ways to set these up but here's one idea. Find other businesses that have comparable products to what you sell. Make sure they are not in direct competition with you. Ask them if they would like to sell their product to your list. You get a 50% cut of gross profits. Everybody wins.
Create Higher Priced Products
Believe it or not, a $20 ebook can be repackaged and sold for hundreds of dollars. Take the ebook and expand on it so it's at least 150 to 200 pages. Record the ebook and make CD's of the recording. Add a few bonus materials and now the perceived value is no longer $20. You can easily charge $300 to $1,000 for the same information properly package. Of course, it goes without saying, that what you sell must be valuable.
By taking these strategies and modifying them to your needs you will tap the hidden profits in your Internet business. The money is there waiting for you. Using the above five strategies you should double or even triple your gross profits in the next 6 to 12 months.
John Anghelache is a copywriter and marketing strategist who develops high-ticket information products. His FREE book "How To Turn Your Expertise And Ideas Into A Business That Can Make You Rich" is available at? http://www.TurnIdeasIntoProfits.com
![]() |
|
![]() |
|
![]() |
|
![]() |
The world of entrepreneurship is a difficult one full of... Read More
FREE online classified advertising - the equation is simple. A... Read More
1. Far Cheaper and Much More Flexible Than Print AdvertisingThe... Read More
Do you want to unleash a tsunami of sales at... Read More
The following tips are just a few of the things... Read More
As any successful businessman will confirm, having a great product... Read More
Although many say that things change on the net, still... Read More
Advertising plays an important role in your business (every business,... Read More
Google is at least as interested as you are in... Read More
Learn the easy method I use to reveal marketing secrets.... Read More
I wakeup this morning and see my lovely wife. She... Read More
Your web site's search engine rankings are determined in part... Read More
As a Work at Home Business you need to have... Read More
I was winding my way up the levels of a... Read More
starts when a web site is being planned... And is... Read More
It's true. Just think about it for a minute -... Read More
It never ceases to amaze me how many otherwise intelligent... Read More
If you are sending out a periodic email newsletter, no... Read More
Today I was checking out Michelle's A Small Victory. There... Read More
What does the internet owe me for all my hard... Read More
The Internet has opened up a whole new era of... Read More
On Wednesday, the first day of June, I received the... Read More
Whenever I mention my occupation to a non-wired person, it... Read More
You can earn a large monthly passive income with a... Read More
Uniqueness is what separates each business, its services and its... Read More
Banner advertising can dramatically help you increase traffic to your... Read More
Wouldn't you like to know all the Internet marketing "secrets"... Read More
Thousands and thousands of people are striving to make more... Read More
For all those who still think internet marketing is rocket... Read More
If you own your own website, there are a variety... Read More
Online advertising traffic leaves when advertisers don't make it... Read More
People often come to me in a state of crisis... Read More
Internet marketing promotion & advertising are crucial for your website's... Read More
Once you have figured out your what your focus should... Read More
Real estate has made many people large amounts of money... Read More
The following excerpts were taken from an interview held with... Read More
Marketing on the internet is getting harder and harder daily.It... Read More
It's so simple! I wish I'd discovered it a year... Read More
Today I was optimizing a couple new websites for search... Read More
Like the Internet itself, online marketing resources such as blogs,... Read More
If you haven't started your own niche business yet because... Read More
If you haven't heard the word 'niche' being batted around... Read More
What is a joint venture?It means when you partner with... Read More
This article addresses the 'how' and 'when' of getting involved... Read More
Business thrives on competition.You've to be aware of your competition... Read More
The current climate on the internet is very unfavourable to... Read More
How low can one get? The number of encounters I... Read More
Hyperboles abound in Internet Marketing. Myth has its own area... Read More
While we are well into the 21st century too many... Read More
Are you new to Network Marketing? If you are, then... Read More
The word "guru", in the Merriam-Webster Dictionary, is defined as:1.... Read More
If you've got a web site then one of your... Read More
Defining Top-Line versus Bottom-LineAn Internet business improves their "top line"... Read More
As any successful entrepreneur knows, there's more to generating on-line... Read More
When you offer your products via an email campaign to... Read More
Advertising plays an important role in your business (every business,... Read More
Establishing & maintaining rapport with your online audience is perhaps... Read More
Will you always be buried underneath a mountain of spam?... Read More
starts when a web site is being planned... And is... Read More
Did you ever wish that you could sit at the... Read More
There are numerous tools available on the Internet to assist... Read More
For three years in Internet Marketing, I've tried to find... Read More
Copyright 2005 Michael Port & Associates LLCWould you rather be... Read More
Before trying to define the term of eMarketing (or electronic... Read More
I was winding my way up the levels of a... Read More
Niche marketing is hot these days. Membership sites pop up... Read More
Internet Marketing |