Start a Fire Sale! Give Your Faithful Clients Bonuses!

When is the last time you received an unexpected gift? Or a larger gift than you had expected?

Every quarter, I receive something special from the gardening magazine to which I subscribe: a packet of seeds or a ten page booklet on bird calls or a pair of knee pads for getting down and NOT dirty in my garden.

My cheese service surprises me with a hunk of Gouda, a quality merlot with one third off, a discount coupon to be used by a certain date.

The result? I buy more cheese and wine than I should, and I've extended my Gardening magazine subscription to 2010.

Gifts and bonuses pay off: increased sales, and the opportunity to sell more pricy offers to customers who know and trust you.

Here are several suggestions of ways and wherefores for bonuses in your marketing.

1) build your opt-in list by offering a bonus of a specially selected e-book. The book will complement product(s) you intend offering later. Repeat this practice offering quality material, not TIRED material.

2) Survey your subscribers and reward their participation with a free or greatly reduced and vital software tool. Use surveys to get the feel of what works and why. Ask your customers to evaluate products. Include their responses via your auto-responder system.

3) Use a live chat as a bonus. Chat rooms develop relationships and strengthen loyalty. You may use the live chat bonus six months of the year.....three months on and three months off. Your customers will be looking forward to its return. Be sure to include recorded directions for installing any software that you market. The operative word? HELP before you are asked, thereby creating customer satisfaction and cutting down on refunds.

4) Create a free ezine as a bonus. Customers and prospects want to learn what succeeds and why: the ideas, the software products, the gurus, the new sites, the marketing strategies, the improved services and materials you and your network are creating with THEM in mind. So, YOU tell them...in print in the ezine and via recording.

5) Use bonuses to rev up your sales. Wording like this works ......", this product will be available for you at a 35 percent discount until (MONTH/DAY/YEAR)." ORDER NOW!

Gladys Margaret Williams continues adding to her 100 TIPS for health and well being at fasterlane@getRresponse.com. She also owns a clickbank storefront. For information about either, e-mail Gladys at gwilliams1931@yahoo.com

---

Avoid a Summer Sales Slump

Did you ever see the movie "Terminator 3" by Arnold... Read More

The Free Viral Marketing Technique You Cant Afford to Pass Up

Have you ever seen the movie "Pay it Forward"? This... Read More

A Better Mousetrap

Conventional wisdom says find a niche. Don't go where the... Read More

Sales Training: How To Succeed Online By Networking Your Business

The backbone of business success is communication.And networking is one... Read More

How To Find Deep Discount Pro Online Marketing Tools

You can't row a boat without an oar or build... Read More

Flat Tires, Slow Leaks, and Online Marketing

Does your online marketing campaign have a flat tire? Or... Read More

Five Ways to Give People a Reason to Buy Your Product or Service

Overcome lackluster copy and lack of product sales by using... Read More

3 Simple Steps To Get Free Original Content for Your Website

As a web business owner you will be well aware... Read More

Internet Marketing Tips: 10 Benefits Of Surveying Your Customers & Subscribers

One way to keep in touch with your customers and... Read More

Online Business Mistakes

Everybody makes mistakes, but nobody likes to talk about them.... Read More

Solution Catalog - Getting More Out Of Your Searches The Fast And Easy Way

Are you Tired of being Burned by your Internet solutions?... Read More

Using This One Simple Word Helped Triple My Sites Profits

This article is very important.In fact, the chances are it... Read More

How The Right Domain Name Can Improve Your Sales

So you're starting a website and have visions of making... Read More

If You Build It They Will Come - Not Without Web Marketing!

I'm sure everybody has received an email from a company... Read More

Five Step In To A Successful Online Shopping Business..

Before you set out to explore the online shopping market... Read More

How to Start a Successful Import Business Using the Internet

The Internet has opened up a whole new era of... Read More

Breakin It Down

I've recently begun working with individuals one-on-one who are truly... Read More

The Most Profitable Internet Marketing Strategy Ever

So what's the most profitable internet marketing strategy you can... Read More

Online Paid Survey

Basic IdeaAround the world, companies spend over $250 billion dollars... Read More

Don?t Let Legitimate Email Marketing Campaigns Suffer A Junk Mail Fate

Volume-based filtering may be pre-sorting your marketing messages to the... Read More

3 Steps to Finding More Customers

Step one: Knowing your CustomerTo find your ideal customer, you... Read More

The Most Successful Internet Marketing Model - Start with Free Tools, Spend Money Later

There is a particular web site where I regularly place... Read More

How To Be 100% Sure That Your New Product Is A Winner

Yes folks, there is a way of making absolutely certain-sure... Read More

Identify your Target Market by Tracking and Exploiting Profitable Search Engine Keyword Phrases

There's a very lucrative "marketing formula" to targeting prospects on... Read More

Online Marketing Donts

There are over 200 million people worldwide connected to the... Read More

Online Promotion Ideas: How To Use 10 Free Bonuses To Increase Your Sales & Profits

Free bonuses are like honey that can get your website... Read More

Profiting From Your Online Business

Creating a lucrative online business is not an easy task.... Read More

Part Time Internet Marketing with A Full Time Approach

The deluge of people wanting to make money on the... Read More

GoDaddy?s Super Bowl Commercial Success

GoDaddy made a calculated decision to nationally "brand" their name... Read More

Web Success Secret - Overdeliver

A few days back I got an email telling me... Read More

How To Increase Your Online Sales Anytime

Hold a discount sale on your web site. Use the... Read More

Visitor Traffic Statistics 101, or, The Who, What, When, Where, Why & How of Web Analytics

As we all know, visitor traffic is crucial to the... Read More

3 Simple Steps for Revealing Marketing Secrets of the Experts

Learn the easy method I use to reveal marketing secrets.... Read More