When I mention, "flavor", I mean the appeal of the products or services, a company offers, to your basic senses, ( taste, touch, feel, sight, etc.).
But, allow me to extend this even further and talk about company appeal as well, for example company "culture". Let's get less broad and bring this to you and me. What is our "appeal" to the public? Do we present a good image, ("flavor") to the public? Are people impressed with the products and services we offer? Are they presented in a professional manner?
This analysis could be applied to email, websites, ads, for that matter, anything the public "sees" with our name on it. In previous articles, we discussed BRANDING your company.
Included in this process would be BRANDING your image as well. So, when I mention Wendy's, for example I see DAVE, the friendly guy who cares about selling good products. When I mention McDonald's I see RONALD, the clown appealing to children.
What does this have to do with the product?
Absolutely nothing.
It was a masterful way of BRANDING a company. Since they both sell basically the same product, what separates one from the other is their "image". Dave, the nice guy who wants to provide quality hamburgers and the Ronald, the clown, who loves kids, in the other case.
Where am I going with this?
I believe it is important to create a business logo, and slogan, to optimize your branding process. Then, it is really important to create your company "image". I hope my "image" projects WORK FROM HOME, quality products and services, and a professional image; and, that I have a website you can visit that is reliable and trustworthy.
When you see our logo, that is what I want your vision and memory to recall. Something like "Dave" or "Ronald".
Do you want you image to be a high-powered sales company, or a professional, creative, critical thinker? The "image" I get in the first case is SPAM, misrepresentation, (tell anybody anything to get it sold), and worthless products and services.
Please, I am not trying to offend anyone. We all need to sell!
But, there is the right way and the wrong way. I prefer the right way. We stand behind ALL products and services, and will NEVER spam anyone at any time.
That is the "image" I hope you "see" when our BRANDED name appears anywhere.
Your online friend,
Opportunities Now Internet Marketing Services
For more information about us use KEYWORD:
"opportunities now internet marketing services" in any major
Search Engine.
James A. "Jim" Holish
5250 E. Cortland Blvd. #19
Flagstaff, Arizona 85004
webmaster@mycashforever.com
http://www.mycashforever.com/
James A. Holish is the webmaster for http://www.mycashforever.com and owner of Opportunities Now Internet Marketing Services. He has been a successful online marketer for three years and launched his website February 2005 titled:
Work From Home: The Best Opportunity and Ideas on the internet
![]() |
|
![]() |
|
![]() |
|
![]() |
Recently, attending a local event, I found myself chatting with... Read More
Psychology is the engine that drives human behavior.You can't make... Read More
Creating mini-sites that grab your browsers and prime them into... Read More
The internet boom hit a high mark in 2004. With... Read More
When it comes to your marketing message, the little things... Read More
"There is difference between knowing the path and walking the... Read More
Want more hits to your website or someone actually buying?... Read More
The word "guru", in the Merriam-Webster Dictionary, is defined as:1.... Read More
There are so many simple and achievable ways to make... Read More
Photos should be important parts of your marketing. The photos... Read More
Did that headline grab your attention?I have experimented with many... Read More
Although RSS and blogs are slowly reaching mainstream, they are... Read More
If you are new to the Internet Marketing arena, or... Read More
How do you get a truckload of buyers eager to... Read More
While reviewing site stats, I noticed 18 foreign countries as... Read More
Did it seem like as the Fourth of July fireworks... Read More
Are you looking for something unique or unusual that you... Read More
If you have a marketing business, chances are you get... Read More
When you offer your products via an email campaign to... Read More
Often there can seem to be very little difference between... Read More
There is a trend going on in the world of... Read More
Do you want to generate more profits from your online... Read More
I am going to share a real secret with you... Read More
Do you believe that there is a price to pay... Read More
I know most of us have held our own online... Read More
My wife laughs every time she sees me doing it.At... Read More
Be a Winner! Answer the Challenge! An e-course is a... Read More
When I mention, "flavor", I mean the appeal of the... Read More
Step one: Knowing your CustomerTo find your ideal customer, you... Read More
Yes, apparently - websites are supposed to make money! Somebody... Read More
Although many say that things change on the net, still... Read More
What if you could send out all the information that... Read More
Do you remember how, in days gone by, salesmen would... Read More
More and more people are realizing that the Internet offers... Read More
The Shopping Search Engines are a new breed on the... Read More
A synopsis of Philippa Gamse's Presentation to the National Speakers... Read More
When people market their business, they pay little attention to... Read More
Westerners believe opposites flow in a natural cycle always replacing... Read More
The Internet is a powerful selling tool. Never before has... Read More
It's amazing how many people are jumping into the internet... Read More
Ok, that's a little harsh for a title but you... Read More
Have you ever been to a chat room?Have you ever... Read More
Are free advertising boards a waste of time?Not if you... Read More
If you have a website but not making a lot... Read More
I started as an internet marketer, like I am sure... Read More
Quit your job, pack up and restart your life online.... Read More
What can Mother Theresa and Charles Schwab teach you about... Read More
There are hundreds of ways that you can promote your... Read More
I've just spent 3 hours surfing the web and found... Read More
Your URL (www) should be everywhere and more. I know... Read More
Establishing a web presence on the internet is based on... Read More
It never ceases to amaze me how many otherwise intelligent... Read More
For people who have decided to strike out on their... Read More
It can be a challenge to market real/tangible products in... Read More
To make a living online is the dream of many... Read More
This old saying which addresses the variability of the weather... Read More
Online sales is like a fine art and you have... Read More
Many people don't have the time or skills to write... Read More
So you have a website that has been a white... Read More
The idea of paying $1000 for a marketing package to... Read More
Have you ever felt disappointment and dismay when trying a... Read More
As a Work at Home Business you need to have... Read More
Here are the 10 heavy duty online sales tactics that... Read More
There's a great interest among the Internet entrepreneurs about how... Read More
The Olympic motto is "Citius, Altius, Fortius" meaning "Swifter, Higher,... Read More
Using limited time offers can spark a feeding frenzy that... Read More
Internet Marketing |