The 2 Best-kept Secrets Of The Internet

It's a difficult creating a website that brings you business. It's full-time job where things seem easy at first but as soon as you start to explore the possibilities and appreciate the complexity of the task at hand it can soon start taking up ever increasing amounts of your time. There is a plethora of people out there offering you conflicting advice and it's often difficult to know what to focus on.

This article cuts through all that and reveals to you the two most important things you need to know about creating a website that brings more profit to your business..

Secret Number 1 - Information

Yes - that's all it is - information. Just think about this for a minute - what is the sole reason anyone surfing any website anywhere across the world is looking for? Every single one of them is looking for just one thing - information. The information might take the form of text, an image, a sound file or whatever but at the end of the day it is information. This is the first biggest and best-kept secret of success on the internet and now you know it!

What do you mean 'So what?'. The sole purpose of your website is to provide its visitors with information - think about this the next time some combat-trousered graphic designer tells you a big Flash graphic would be a good thing to have instead of a homepage.. People are looking for information - don't put anything in the way of them getting this. Make sure the information you have on your site is easy to find, worthwhile reading and ideally easy for your visitors to disseminate onto their friends and colleagues.

Information is also essential if you are going to gain any influence with the search engines. They might only be computer programs but those search engine critters can be quite clever at discerning a website that contains nothing of any use and one that has useful information relevant to its target audience. Lots and lots of high quality relevant content on your website will do more for your website's overall success than a fancy graphic or rotating picture of your head on the homepage.

Secret Number 2 - Interaction

Goto your website. Just look at it. Go through a few pages. Imagine that you had hit 'Print' on each of those pages. Would the experience of reading the pages in hardcopy be exactly the same as reading them on the screen? If it would you don't own a website - you own an expensive brochure. Interaction is why the internet was born - it is the one attribute and opportunity that sets the medium apart from print and anything else. Your website needs to be littered with things that enable interaction between you and your visitors. Feedback forms, downloads, bookmarking tools, contact options, newsletters etc.

Information and interaction - together these are the only things that matter when it comes to the internet. Now go back, look at your site and appraise it honestly in terms of how well it addresses each of the two facets. Is it full of interactive features that enable people to get closer to your business and control their browsing experience? Does it provide lots of valuable information that is easy to find? Armed with these two secrets you can start to truly harness the real power of the internet. Good luck!

Mike Cheney, www.magnet4web.com

About The Author

Are You Getting Your MagnetMail? - Mike Cheney's World-Famous Free Magic Mail To Make Your Website Magnetic, Get Yours Now: www.magnet4web.com/website_services/?page=magnetmail

---

Website Advertising: How to Seduce Your Website Visitors And Make Them To Buy From You

Website advertising is an art and you must understand its... Read More

Sales Marketing: 10 Blockbuster, High Octane Strategies To Explode Your Website Sales And Profits

Do you want to ignite sales at your website?Do you... Read More

Now, Even A Monkey Could Easily Accept Online Payments

I just came across this web site called PayDotCom.comAfter reviewing... Read More

Internet Marketing, Fact Or Fiction?

I'm sure you've seen it before, your inbox overflowing with... Read More

Online Advertising Techniques

Online advertising is necessary for your computer business to grow.... Read More

The e-Marketing Plan - Brief Overview and Working Scheme

I. Summary of a marketing planThe marketing planning (concretized in... Read More

The Real Truth About Making Money on the Internet

Are you thinking about starting an online business? Have you... Read More

Marketing to Today?s ?Distracted? Consumer

The average person today is exposed to a never-ending deluge... Read More

Get Permission to Earn Income Online for Life

Today, the internet is an excellent media to reach out... Read More

Why Have An Internet Marketing Business?

"The Internet Gold Rush is under way" Bill Gates, chairman... Read More

This Here Web Aint Big Enough For Both Of Us! Can You Corner Web Market Share With Negative Action

If you're a fan of Western movies I'm sure you've... Read More

Local Search Makes Your Business a Big Fish in Your Local Community

The Internet Contains Billions of Website Pages - All Clamoring... Read More

Resources for Starting an Online Business

Anyone trying to start an Online business needs to have... Read More

Offline Marketing for Online Home Based Businesses

When it comes to marketing your web site, most home... Read More

5 Easy Ways to Establish Your Brand Online

The Internet is a practical and accessible tool to build... Read More

Ten Tried And Tested Viral Marketing Campaigns

Believe it or not, viral marketing did not originate from... Read More

Top 10 Marketing Tips for Newbie To Start

Looking for some tips on being a newbie in the... Read More

10 Creative Ways to Sell and Market Resale Rights Products Offline

Are you having a tough time selling that ebook or... Read More

Internet Secrets Revealed - Six Easy Steps to Build a Website to Success

Internet Secrets Revealed! Six Easy steps to build a website... Read More

5 Steps to Achieving Success in Marketing

1 Planning:When starting your marketing strategy, it is wise to... Read More

The ABCs of Online Customer Support

Want to provide great online customer support? Want to provide... Read More

Website Sales: 10 Scorching Hot Offers That Sell Like Crazy

One of the best ways to increase your sales is... Read More

Gas, Air, and Spark - How Internet Marketing is Like a Cars Engine

I've never been much of an automobile mechanic, but about... Read More

Seven Steps to Starting Your Internet Business

There is no reason to be afraid of creating an... Read More

Website Marketing: 10 Proven Uncommon Tactics Ways To Accelerate Your Profits

Would you like to accelerate profits at your website?Here are... Read More

Making Money from Websites - Common Pitfalls of Beginners and How to Avoid Them

Making money online is really easy to do because the... Read More

Internet Marketing Online: How To Help Yourself By Helping Others

If you want to go far in business, and be... Read More

An Internet Marketing Secret: Using Tie-Downs to Increase Sales

If you could get your prospective customers nodding their heads... Read More

A Simple 8 Step Formula For Testing Your Headlines

I am going to let you in on a secret?... Read More

Do?s and Don?ts for the Internet Marketing Newbie (Part 1)

I, myself, being an internet marketing "newbie" (endearing term used... Read More

Why Offline Advertising is So Important for Websites

It is important that anybody with a significant online presence... Read More

Seven Marketing Questions You Should Ask Before You Get A 10 Year Old To Build Your Website

Google tells us there are 4 billion websites- almost one... Read More

GoDaddy?s Super Bowl Commercial Success

GoDaddy made a calculated decision to nationally "brand" their name... Read More