Creativity and Innovation Management ? Joy and Sustainability

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.

There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.

There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investment in developing and commercialising those ideas will not be wasted.

Joy and Sustainability

Joy is obviously a major characteristic of motivation. Joy is linked to:

* Sustainability. The more enjoyment an individual attains from a task, the longer s/he is likely to engage with it.

* Problem solving. The greater the joy, the greater the degree of absorption in the problem.

* Incubation. When individuals enjoy particular tasks, they engage with the inherent problems on more cognitive levels, hence the greater likelihood of attaining insight.

* Creativity process. The greater the enjoyment of engaging in particular tasks, the greater the conscious thought process of solving the inherent problems.

* Information seeking. The greater the enjoyment of engaging in particular tasks, the greater the individual is prone to actively seeking out the required intellectual stimuli.

These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com/

You can also receive a regular, free newsletter by entering your email address at this site.

Kal Bishop, MBA

**********************************

You are free to reproduce this article as long as no changes are made and the author's name and site URL are retained.

Kal Bishop is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com/

---

Become an Idea Collector

Have you ever gotten a really great idea ? one... Read More

Innovation and Competitive Advantage

Creativity can be defined as problem identification and idea generation... Read More

Can A Simple Idea Change Your Life?

Ideas happen all the time. And when I say an... Read More

Accelerate Your Learning

Although you may not currently be a student, learning is... Read More

Improve Your Business Dealings with Improvisation

"Nothing is accidental ... use everything." -- Keith JohnstoneEven the... Read More

The Hidden Superpowers Of Your Mind

The mind is an infinite wonder. It has the fantastic... Read More

Great Ideas and Radical or Disruptive Innovation

Creativity can be defined as problem identification and idea generation... Read More

Managing Creativity and Innovation, Part 2 of 2

Leaders, consultants and managers must be competent in at least... Read More

Business Innovation ? Masks and Trance

Creativity can be defined as problem identification and idea generation... Read More

How To Benefit from The Power of New Innovations in the Year 2005

How many times have you heard the phrase "knowledge is... Read More

Business Innovation ? Confidence in People

Creativity can be defined as problem identification and idea generation... Read More

Mindfulness and Beliefs: Irrationally Yours

I can't help it--I am a confirmed neuroscience geek.So I... Read More

Business Innovation ? Blocking: Saying YES or NO

Creativity can be defined as problem identification and idea generation... Read More

Creating Opportunity

An enterprising person is one who comes across a pile... Read More

Use Your Intuition As a Valuable Tool for Change

Here's a subject that we don't normally think of when... Read More

How to Turn Nothing Into Something

Excerpted from the Jim Rohn Weekend Seminar-Excelling in the New... Read More

Imagination

Imagination is the unreal, real state of mind, where all... Read More

Business Innovation ? Small Changes, Big Effects

Creativity can be defined as problem identification and idea generation... Read More

Innovation Makes Leaders

Basically what innovation does is making your business unique and... Read More

Business Innovation ? Confidence through Competence

Creativity can be defined as problem identification and idea generation... Read More

I Just Want to be Free - I Just Want to be Me!

It was a sunny Saturday in April 2003 in Myrtle... Read More

Penny For Your Thoughts?

Every artifact, every tool, everything ever designed or created by... Read More

Business Innovation ? the Creative Process

Creativity can be defined as problem identification and idea generation... Read More

Perfectionism - The Dangerous Trap!

Just when I have something figured out, along comes another... Read More

Innovation Management ? Capturing Ideas

Creativity can be defined as problem identification and idea generation... Read More

Befriend Your Budget, This Yuletide and Always

It is that time of year again. Yuletide?Christmas in the... Read More

Business Innovation ? the Value of Frameworks

Creativity can be defined as problem identification and idea generation... Read More

12 Tips for Taking Smart, Calculated Risks

Most of us know we should take more risks. But... Read More

Change Is a Skill Development Learning Process

Change, like almost every other life experience, is a learning... Read More

6 Steps to Super Mindpower

Ever hear "You can't teach an old dog a new... Read More

Why It?s Important to Make Your Idea Real

Say you have an idea for something new and exciting... Read More

A New Pair of Shoes

Do the NewAn old pair of shoesDo you have a... Read More

How To Do What You Dont Want To

Before I reveal it, shall we review some things that... Read More