A Solid Foundation to Creating a Profitable Ezine!

Everything successful needs to be built on a solid, confident base. Here are some essentials to creating your own profitable ezine.

What is an ezine?

An ezine is an email magazine. They are also known as an online publication or an electronic newsletter. An ezine can be on the subject of anything, and is distributed to subscribers who have 'opted in'. There are thousands of ezines currently in circulation all over the internet.

What's the point in publishing an ezine?

Having your own ezine will improve your internet presence greatly. An ezine will also help you keep in touch with your visitors and will give you the opportunity to collect a great number of targeted visitors' email addresses which you can advertise to. An ezine is also a great way to make a good income by selling ad space. Space in popular ezines can sell for up to $200 for one small ad.

How much does it cost to run an ezine?

Unless you opt for a professional service, publishing your ezine is completely free. All that an ezine costs is your time. Time needs to be spent collecting or writing content for the ezine, putting the ezine together, and distributing it.

What should my ezine be about?

Your ezine can be about anything you like. However, your ezine should be focused on something you know a great deal about and about something you enjoy. This will make publishing the ezine more enjoyable and will make writing content easier. If you have a website, you should consider making the subject of your ezine and website coincide. This will be a great benefit for both your ezine and your website.

How often should I publish my ezine?

You can publish your ezine as often as you like. With few subscribers, I recommend publishing once a month. As your subscriber list grows, you can upgrade to publishing once a week or bi-weekly. The more you publish your ezine, the more ad space you can sell, and so the more profits you will make.

How large should my ezine be?

The size of your ezine does not really matter. So long as it is filled with high quality content, readers will not care how long it is. Make sure it does fulfil what you think your readers will expect though otherwise they will be left disappointed. Also bear in mind that readers may want to download it. If it is too big, it could put people off.

What should I call my ezine?

Make sure that the name of your ezine appeals to those who would be interested. Make the title specific and exciting. Also bear in mind that most ezine directories are listed alphabetically and so ezines beginning with a letter of the alphabet near to the end are often not seen. Try to get the name edge by starting your ezine title with a letter near the beginning of the alphabet.

What day of the week should I distribute my ezine?

This doesn't matter greatly. I recommend just distributing on whichever day suits you. Bear in mind that a lot of ezines are distributed on Monday and Friday and so if your subscribers have subscriptions to other ezines then they might be receiving 3-5 ezines that day. You could choose a less busy day of the week such as Tuesday, Wednesday or Thursday.

When should I start selling ad space?

Once your number of subscribers exceeds 1000 is about the right time to start selling ad space. This way, the companies who supply the ads may get good response rates and will advertise again. When you start selling ad space, offer deals to advertisers such as 'buy ad space for one week and get a second week free'.

And now you're ready to start your own profitable ezine. Just remember, top quality content + a good subscription rates = great profits.

For more information on this subject or about making money online go to http://www.info-ebooks.co.uk

100s of free ebooks and software products are also available at this address.

Thanks for reading,

William Johnston
(will@info-ebooks.co.uk)

---

Three Breathing Techniques For Any Ezine Article

I subscribed myself to many ezines. I'd love to read... Read More

What Makes An Ezine Worth Reading?

What makes your ezine hot stuff? With literally thousands of... Read More

How To Make Money Online With A Newsletter

Many online internet marketers tell us "its all in the... Read More

Understanding Ezine Publishing!

I can remember my first reaction to word "ezine". What... Read More

Need Ezine Content - Think Holidays

Publishing an ezine certainly has its benefits and rewards, but... Read More

Writing, Publishing, Self Publishing, Website Promotion, Blogging, Internet Marketing

Are You Ready For The Publishing Revolution?Writing has traditionally been... Read More

Getting Subscribers For Your Newsletter Is As Simple As This...

Having a newsletter is one thing but how many subscribers... Read More

11 Quick (and Good) E-zine Content Ideas

Publishing an e-zine is the ideal opportunity to showcase your... Read More

Create An Ezine To Get People Back To Your Site

I know you've worked hard on your website. I know... Read More

Should You Upgrade Your E-zine From Text to HTML?

A few years ago, when I first started seeing HTML... Read More

American OverDrive - LCDs in LDCs

OverDrive - an e-commerce, software conversion and e-publishing applications leader... Read More

Emerging Trends in Web Content and Web Publishing

Content is King but the web pages are still littered... Read More

10 Ways, How To Get Significant Exposure For Free

Ezine are one of the best source of information on... Read More

Gosh, What Am I Going to Put in My Email Newsletter THIS Month?

So you decided to put out a monthly newsletter, because... Read More

Tips on Using Constant Contact to Create Your Company Newsletter

If you run your own business like I do, you... Read More

Subscriber Incentives: Are They Effective?

Peter Boulder of Pepper and Rodgers Group tells a story... Read More

Newsletter Formatting

Formatting your text newsletter correctly can make a failure into... Read More

Newsletter Name Ideas - Creative Ideas to Choose A Good Name for Your Newsletter

When you want to choose a name for your newsletter,... Read More

Newsletter Names - Creative Ideas for Newsletter Titles

Your newsletter name has a big effect on your readership,... Read More

The Number One Tried and Tested Method For Exploding Your Ezine Subscriptions

We all know how cagey and stubborn prospects can be... Read More

The Sticky Issue of E-zine Schedules

While many new e-zine publishers are anxious about developing good... Read More

Ezines ? An Excellent Approach To Internet Marketing

What is an ezine? An ezine is an abbreviation for... Read More

Delivering Your Email Newsletter

After creating your email newsletter, you face the challenge of... Read More

Secrets To Successful Publishing

Have you ever wondered what would it take to compete... Read More

Location, Location, Location

The first thing you should consider in advertising is the... Read More

Future of Electronic Publishing

UNESCO's somewhat arbitrary definition of "book" is: "Non-periodical printed publication... Read More

Coping With Those Dreaded Ezine Publishing Deadlines

Time, of course, doesn't stand still and never did, and... Read More

6 Ways to Catch More Opt-ins Than Ever Before

Remember that when you have new visitors at your website,... Read More

Who Should Offer an Ezine?

If you are a professional, consultant, coach, speaker, seminar leader,... Read More

9 Rock Solid Ways To Explode Your E-Zines Readership!

Are you like most of us who created an E-Zine.... Read More

The Plain Truth About Branding for Newsletter Publishers and Web Designers

Branding, or brand marketing as some now call it, is... Read More

An Embarrassment of Riches - Part I

The Internet is too rich. Even powerful and sophisticated search... Read More

Top 3 Steps to Success Building the Relationships

Marketing is a broad business subject that encompasses a range... Read More