10 Tips For Ezine Publishers

1. Many Ezine Publishers use too many styles of separatorin their Newsletter. I recently saw an Ezine that used noless than 7 different separators:

++++++------~~~~~~\\\......======******

This confuses the reader and makes your Ezine difficultto read. Your Newsletter will look much smarter and bemuch easier to read if you use just one or two styles ofseparator.

2. Always give an email address for your readers to un-subscribe. Making your readers go to a website tounsubscribe will create more traffic but it won't makeyou popular.

3. Place the email address for unsubscribing near the topof your Newsletter where it can easily be seen. That willavoid messages from your readers asking you to unsubscribethem.

4. Put the title of your main article in the subject fieldof your Newsletter. People are much more likely to open anEzine whose subject field reads:

WebTrafficDaily: '10 Power Tips to Boost your Traffic'

than:

WebTrafficDaily, Vol 14 Issue No. 6

5. Unless your Ezine specializes in offering free ads,limit your classifieds to ten per issue. More than that andyour readers will be irritated and the ads will lose theireffect.

6. In every issue of your Newsletter, tell your readersabout some new resource you have added to your Website -give them a reason to come back. After all, that's one ofthe main reasons for publishing an Ezine - to turn one-timevisitors into repeat visitors.

7. Before sending out your Newsletter, do a trial runand send it to yourself. I do this and I almost always findsome little error that needs fixing.

8. Keep an archive of back-issues on your website. Peopleare more likely to subscribe to your Ezine if they can seea sample.

9. Search the Web for Tips on the theme of your Ezine -include an 'Editor's Tip' in each issue.

10. Format your Newsletter to 60 characters-per-line. Youcan either do this manually using a 'ruler' such as this:

012345678901234567890123456789012345678901234567890123456789

Or you can use an ASCII file formatter (much quicker)such as 'Ezine Assistant'. Ezine Assistant is free and youcan download it at: http://www.ezineassistant.com/

------------------------------------------------------------
Michael Southon has been writing for the Internet for over 3
years. He has shown hundreds of webmasters how to use this
simple technique to build a successful online business. Click
here to find out more: http://ezine-writer.com/
------------------------------------------------------------

---

The Future of Email Newsletter

The future of email Newsletter - Llando Ford 07.28.2004 What... Read More

Create An Ezine To Get People Back To Your Site

I know you've worked hard on your website. I know... Read More

Location, Location, Location

The first thing you should consider in advertising is the... Read More

Ebook Rebranding - The New Ebook Marketing Power?

Well, it is definitely yes!In the early day of internet... Read More

Word Newsletter Templates - How to Easily Create Them

You can use Word newsletter templates for both Word and... Read More

Increase Your Website Popularity with 500 Words

Are you looking to increase your relevancy in the search... Read More

Print On Demand Questions

Print on demand (POD), a cross between self-publishing and digital... Read More

10 Valuable Tips For Ezine Publishers

1. Write your own articles.Your articles will give you an... Read More

Newsletter Software

Newsletter SoftwareWhat types of newsletter software can I use to... Read More

7 Benefits Of Using Newsletter Templates

1. Time saver. To get going make a quick visit... Read More

An Embarrassment of Riches - Part I

The Internet is too rich. Even powerful and sophisticated search... Read More

WHOOPS -- There Goes My List! (Are You Backing Up YOUR Biggest Asset?)

Have you ever accidentally lost an important file on your... Read More

How to Get E-zine Subscribers From In-Person Events

While I run my business completely online, I really enjoy... Read More

The Magic Button That Earns $3,546 or more

Ever wonder how a "guru" earns $3,546 or more just... Read More

Internet Marketing Strategy: 9 Pragmatic Ways Increase Your E-zines Subscription

It is possible to increase the subscription to your e-zine... Read More

Plagiarism on the High Seas

More and more companies are finding the value in informational... Read More

Create Your Own Ezine Traffic Machine

How would you like to reach millions of people with... Read More

Is It a Newsletter or Just One More Commercial?

When I purchased my very first computer, not too long... Read More

Review of Ezine Announcer

The most critical piece of software in my article submission... Read More

What Every Ezine Owner Should Know About Unsold Ad Space

The deadline approaches and your ad STILL has not sold.... Read More

Newsletter Design Ideas - How to Get Creative Ideas for Your Newsletter Template

If you want to have a successful newsletter, you need... Read More

Subscriber Incentives: Are They Effective?

Peter Boulder of Pepper and Rodgers Group tells a story... Read More

Email Newsletter Format: HTML or Text

An email newsletter is probably the most effective way to... Read More

Top 7 Techniques For Generating Subscribers To A Newsletter

Imagine you are sitting at home relaxing reading a book... Read More

How To Write Powerful Newsletters, Offline And Online

The theory of writing for newsletters is very similar to... Read More

Internet Marketing Idea: Publish an Ezine

Chances are if you surf the net much you have... Read More

The Plain Truth About Branding for Newsletter Publishers and Web Designers

Branding, or brand marketing as some now call it, is... Read More

Medium and the Message

A debate is raging in e-publishing circles: should content be... Read More

7 Steps to Successful Publishing

The decision to publish a book is very exciting! It... Read More

Are You Getting The Most Out Of Your Ezine?

There are two reasons to publish an ezine.... Read More

Emerging Trends in Web Content and Web Publishing

Content is King but the web pages are still littered... Read More

Does Your Subject Line Do the Job?

It's proven that the FROM field of your emails is... Read More

7 Useful Free Services For E-publishers

If you want to have an online business, without doubt,... Read More