If you're satisfied with a newsletter subscription rate of five to ten percent, then you don't need any of the information I'm about to share with you. If you're serious about converting up to 50%, or more of your website visitors into newsletter subscribers, though, then read on. It's time to leave your low sign-up rates behind by following these two easy steps.
1. Make signing up for your newsletter your visitor's only option; otherwise they miss out on all of the free sign-up bonuses and your incredible website content. Give them something to lose. Let them know that they could be making a huge mistake by not subscribing, and back up your words with valuable free bonuses and information-rich content that makes them glad they did.
Do this by making your entry page your ezine sign-up page. If you have to write 1000-1500 words to convince them to subscribe, then do it. Treat this page like a sales page.
Tell them all of the features of subscribing, and more importantly, all of the benefits.
Don't sell them on your product, sell them on your newsletter and the valuable bonuses they'll get get by subscribing. Your home page and your newsletter signup page should be one and the same.
Here's the logic behind this strategy. Imagine that your website converts one percent of your visitors into paying customers, and ten percent into ezine subscribers, ten percent of which buy your product as well. That means that only two percent of your website visitors end up purchasing your product.
While not bad by any stretch of the imagination, imagine converting one percent of initial visitors into sales, and 50% of the remaining visitors into newsletter subscribers. Simply follow step two and your previous sales attempts will pale in comparison.
2. Now all you have to do is pre-sell them with an autoresponder that comes in seven or more installments. Assuming you're able to convert ten percent of your subscribers into paying customers, you've just converted six percent of your visitors into sales, a 200% increase!
If your product is related to the self-development field, for example, your autoresponder could be a seven-day self-help mini-course that whets their appetites and that, while helping them, leaves them wanting more.
Regardless of whether or not your ezines subscribers ever purchase the product that you are selling, you can still make back-end sales of other products, either products that you have created or that you can earn affiliate commission from.
Bear in mind that you can also use this strategy even if you're not selling your own product. You can include a link to a product offering affiliate commission at the end of each installment of your autoresponder. Do whatever affords you the best opportunity to profit!
How good your sales page and your product is, is totally in your hands. But by combining a great product, a great sales page, and the above two-step formula, there are no limits on how much you can profit!
**Attn Ezine editors/Site owners** Feel free to reprint this article in its entirety in your ezine or on your site so long as you leave all links in place, do not modify the content and include our resource box as listed below.
Feel free to substitute your referral link in place of ours in the resource box. Thanks!
Wanna learn how to generate thousands of highly targeted visitors, absolutely free? => http://www.iwantchoices.com
In my opinion, Electronic Magazine (Ezine) advertising is the greatest,... Read More
If you're like most ezine advertisers you wish to generate... Read More
If you think you can't brand yourself because you're not... Read More
It never seems to amaze me how often I still... Read More
Using newsletters for business development improves your sales and marketing... Read More
Here are tips gleaned from roughly 5 years spent building... Read More
1. Make your ad prominent:This can be done by keeping... Read More
Newsletters, or ezines, can be extremely effective marketing tools for... Read More
A very popular method of marketing ezines and newsletters is... Read More
Now this has been very successful for me? It generates... Read More
One of the fastest ways to develop, build, and grow... Read More
***1. FIRST PROMOTIONAL METHOD: Write ezine articles and submit to... Read More
About a year ago I wrote an article titled 'Winning... Read More
1. Submit your ezine to ezine directories.Ezine directories attract people... Read More
The wizard in Wizard of Oz and the guy behind... Read More
One of the most important things you can do to... Read More
Newsletters are a wonderful way to market your business when... Read More
It's over. You've written your ezine article, sent it out... Read More
Advertising in ezines is possibly the most effective way of... Read More
Your ezine subscriber list is a very valuable group. They... Read More
1. Swap ads with other ezine publishers. Swap sponsor,... Read More
So how do you set about writing your own newsletter?The... Read More
If you're like most people starting out on the Internet,you've... Read More
Blogs are the hottest thing going these days when it... Read More
I'm sure you have heard many online marketers touting the... Read More
If you've just started publishing your own ezine then you'll... Read More
In this article we will discuss advertising in other companies'... Read More
You find a Web site or receive an email about... Read More
If you have an ezine or online newsletter you want... Read More
Do you do public speaking? Then you've got an automatic... Read More
Did you know that most people find it difficult to... Read More
Want to become an article-writing machine? Here are a few... Read More
Follow 10 simple rules of thumb, and you'll soon be... Read More
Achieving success is clearly up to you, not to anybody... Read More
Did you know that most people find it difficult to... Read More
With all of the software creation products available these days,... Read More
Learn how to write your newsletter in as little as... Read More
A very popular method of marketing ezines and newsletters is... Read More
If you have an ezine or online newsletter you want... Read More
One of the most important things you can do to... Read More
Newsletters, or ezines, can be an extremely effective marketing tool... Read More
One of the fastest ways to develop, build, and grow... Read More
Would you like to have a newsletter with barely satisfied... Read More
If you're satisfied with a newsletter subscription rate of five... Read More
It never seems to amaze me how often I still... Read More
It's not enough to just sit around and expect that... Read More
If you've just started publishing your own ezine then you'll... Read More
If a visitor comes to your web site looking for... Read More
You find a Web site or receive an email about... Read More
If you think you can't brand yourself because you're not... Read More
What you are about to read will change your way... Read More
If you are like most ezine publishers you want more... Read More
Would you like an Internet Marketing tool that can put... Read More
Follow 10 simple rules of thumb, and you'll soon be... Read More
Here's a big tip ? the secret to succeeding with... Read More
Welcome to all of you out in netland.If you have... Read More
When discussing the possibility of creating a newsletter for one... Read More
Whether distributed via e-mail or printed and snail-mailed, newsletters are... Read More
E-courses are excellent sales tools and a great way to... Read More
Ezine (electronic magazine) advertising is a great method for exposing... Read More
1. You will create residual income. For example, if you... Read More
Here are tips gleaned from roughly 5 years spent building... Read More
Your ezine subscriber list is a very valuable group. They... Read More
With all of the push these days to publish an... Read More
Newsletters are becoming ever more popular. Not surprising ? since... Read More
"The money's in your list" - how many times have... Read More
Ezine Marketing |