Every marketer needs leads, they are the lifeblood of your online business. However not every marketer knows how to effectively "work" their leads.
Your mailinglist can be a goldmine if you know how to do that!
Here are a couple of tips that will help you build, manage and "work" your list to its fullest potential.
Building your list:
Nowadays you can buy leads by the thousands if not millions on the internet. Lead company's telling you their leads are optin and unique. Well my friend nothing could be further from the truth!
The majority of these companies "cycle" their leads, as they call it. This means that your leads will be used by other people as well, making your chances of success slim.
Besides this point, sending a bulkmaling to huge quantities of so called optin leads will eventually result in complaints and in the worst case you will be shutdown by your isp.
There is a better way to build your list. You can generate your own leads easily by using a simple form on your website or popup/under inviting people to join your list/newsletter.
The leads you generate this way will be very targetted and of very high quality. You may not generate over a million leads but its better to have a thousand high quality leads then a million low quality leads wich only cause complaints.
"Working" your list:
Now that you are starting to generate your own leads lets have a go of "working" them. This basically means following up on them periodically with a newslettter and/or information about your offer.
I recommend using an autoresponder for this task as it will put your business on autopilot and saves you a lot of work.
Over time you will notice that people will send you emails asking more information about your offer. When you reply to these people be as personal as possible. Put yourself in their positition, what would you want for an answer to a specific question etc. You may want to offer them additional help of some sort, this creates trust and trust is very important in doing business online.
This is basically what it comes down to in lead generation and management.
To your success!
Erol ALici
Erol Alici publishes "Home Based Business Success" an informative newsletter dedicated to supporting people build their online business. If you`re looking for the best opportunities, the latest tips and helpful support from an honest friend in the business then grab your F-R-E-E subscription today at: http://www.homebasedbusinesssuccess.com or send a blank email to mailto:newsletter-79@norabots.com you'll be glad you did!
![]() |
|
![]() |
|
![]() |
|
![]() |
These days email is taken for granted and used perhaps... Read More
Lack of trust is the biggest problem marketers have on... Read More
Everyone who has been marketing online for sometime already know... Read More
Too often, people forget they're anonymous in the internet world.... Read More
We've all heard those who have Internet business-success stories proclaim,... Read More
Let's recap what you've learned so far...In the first lesson,... Read More
An interested visitor who has been strolling through your site... Read More
Technology has a tendency to be impersonal and unfriendly -... Read More
You may remember a time before there was email?a time... Read More
There's an old saying 'Manners maketh the man (or woman)'... Read More
Do you read all your Ezines? Or do you file... Read More
The #1 Thing You *MUST* Have Before Even Thinking About... Read More
The goal of all marketing is to attract interest in,... Read More
If you are not using a follow up autoresponder until... Read More
You've probably heard this educational philosophy:Tell me, and I'll forget.Show... Read More
In the business world, "You've Got Mail" has turned into... Read More
Millions of people use their computer everyday as a form... Read More
Sometimes email messages can get quite long, especially when you... Read More
In this article I will give you several tips that... Read More
Another powerful reason for making the switch from using the... Read More
You are a home business entrepreneur. You have just built... Read More
Marketing your business with email is an art.It's very easy... Read More
Do you have a list of e-mail addresses of your... Read More
? Are you tired of searching for e-mail messages you... Read More
If YOU Answered YES, Then Start An Online Newsletter?It's Easy,... Read More
What does the flu have to do with building your... Read More
How much time did you spend on deciding on the... Read More
There probably isn't a business person alive who hasn't at... Read More
For those of you who aren't familiar with the term,... Read More
Perhaps the most critical step in guaranteeing the success of... Read More
If you are active on the web promoting your products,... Read More
Everyone at some point in their Internet experience has received... Read More
A common practice in today's e-commerce environment is to use... Read More
One of the best and newest tools out there for... Read More
With all the negative Publicity that S.pam is Getting, Permission... Read More
Top 10 Ways to Quickly Build Your List Have you... Read More
Spam is a bigger and bigger problem nowadays. Recently Ralph... Read More
1. Most people want to win over others. Tell your... Read More
Sending autoresponder messages is one of the most powerful email... Read More
There are many avenues available for marketing online products. Radios,... Read More
Are you publishing an ezine or offering an email course?... Read More
Let's give a definition to autoresponder first. So, what is... Read More
When it comes to gaining and keeping customers, every website... Read More
I am frequently asked how to create and send HTML... Read More
Rude and crass e-mail seems to be at an all... Read More
Most people online are very familiar with the Nigerian Email... Read More
"I want to sell my company's products on the Web,... Read More
As an Online Home Based busy owner you will reach... Read More
An opt-in e-newsletter is one of the most effective marketing... Read More
Some time ago I was thinking about the best and... Read More
Learning to write more effective e-mail is a valuable skill... Read More
I had great feedback from my last article, and was... Read More
Perhaps you, like me, have web hosting that includes, free... Read More
For those of you who aren't familiar with the term,... Read More
Wednesday, December 15 2004 at 16:00 EET... Read More
Having been connected to the "net" now for about eight... Read More
Unless you use the Internet only for surfing and never... Read More
It's happening. Again.The Internet marketing 'game' is rapidly changing... again.Email... Read More
1) Website FocusMake sure your site is focused on a... Read More
If you want an email campaign to succeed, you don`t... Read More
=> Wise Way #1 - OFFER A FREEBIEYou have to... Read More
A strange thing has been happening to newsletters online. They... Read More
Have You Considered The Power Of Email MarketingOld vs. NewIf... Read More
If you are a REALTOR focused on residential sales who... Read More
Adestra provide email marketing services to a host of UK... Read More
It's hard to get your email through to clients, friends... Read More
Email Marketing |