10 Terrific Ways To Enlarge Your Subscriber Base

1. Create a unique selling proposition (USP).

Developing a USP for your ezine will make your ezine more attractive to your niche audience and help your ezine to stand apart from other competing ezines.

Comprise your USP from a single, compelling benefit that people will get from subscribing to your ezine.

Your benefit should be something that only your ezine offers or that other competing ezines fail to stress in their promotions.

Once you've created your USP, integrate it into all of your promotions for your ezine.

2. Swap ads with other ezine publishers.

You could swap sponsor, feature, classified or solo ads with other ezine publishers.

Choose related but non competing ezines to swap ads with and track your ad swaps so that you'll know exactly which ezines are best to continue swapping with.

3. Swap "thank you" page ads with other ezine publishers.

Advertise other ezines on the page your new subscribers are taken to after joining your ezine in exchange for those publishers doing the same for you.

This will give you very strong promotion of your ezine for as long as the other ezines continue to be published.

4. Write articles.

Your articles will help you to successfully increase your subscriptions by getting your ezine promoted in relevant ezines and on high traffic sites.

Promote your articles by submitting them to article directories, article announcement lists and also to other ezine publishers.

5. Swap articles with other ezine publishers.

You could run another publisher's article in your ezine in exchange for her publishing your article in her ezine.

This could be articles already run in other ezines, articles to run exclusively in each others' ezines, or articles to be first run in each others' ezines.

You could also post another publisher's article on your site in exchange for her posting your article on her site to gain more new subscribers.

6. Provide an ebook that you've written or that is a compilation of your articles as a bonus for subscribing to your ezine.

Your ebook will not only help you to get more subscribers but can also help you to effectively promote your business, get more traffic to your site, and promote your affiliate programs to your new subscribers.

7. Post testimonials for your ezine on your site. Ask for subscriber feedback within your ezine to garner more of these from your readers.

8. Provide an archive of your past issues on your site.

Your archive will help you to convert more of your visitors into subscribers by showing them what they will get from their subscription to your ezine.

9. Make sample issues available by autoresponder.

Like your archive your sample issues can increase your subscriptions by giving your visitors a look at the type of quality articles, tips, and resources your ezine will provide to them.

10. Use your signature file to promote your ezine.

Use your sig file in your day to day emails to your clients, friends, and visitors who email you.

Also use your signature file to get more new subscribers when posting your advice and tips in moderated discussion lists and forums.

About The Author

Article by writer, Ken Hill. Do You Publish an Ezine? Want more subscribers? Put your ezine promotion on autopilot. Over 1600+ places to promote your ezine. Find out more at: http://netpromarketer.com/ea.html For more articles by Ken Hill visit: http://netpromarketer.com

---

Dont Attach That!

The topic of sending attachments by e-mail is not one... Read More

Personalizing Your Emails? An Amazing Technique That Doubles Your Click Throughs And Profits

Are you publishing an ezine or offering an email course?... Read More

What Good Is An AutoResponder?

A term that confuses just about everyone is "autoresponder". When... Read More

Email Scam Warnings

Most people online are very familiar with the Nigerian Email... Read More

The 8 Biggest Newsletter Marketing Mistakes

Newsletter publishing has always made a lot of sense. It... Read More

Email Laws That Could Bring You to Jail Even if Youre Not Spamming

First things first, I'm not a legal expert and so... Read More

How To Create Gold With Email Promotions - Part 2

Don't forget people are so busy now they will only... Read More

What Do Your E-Mail Messages Say About You?

There probably isn't a business person alive who hasn't at... Read More

Email Advertising - How Ad Tracking Helped Create a Killer Ad

I recently undertook an email advertising promotion, using a number... Read More

5 Quick Tips to Get Your Ezine Rolling in the Right Direction

Publishing your own ezine is critical to establishing a long... Read More

Top 3 Reasons Why RSS Is Better Than Email

Everyone is talking about RSS. Blogs, newsites and the like... Read More

Internet Tip of the Week: Seven Rules of Email

Now there is no law that says you have to... Read More

DoubleClicks Q3 2004 Report Shows Bulk Email Marketing Eficiency Increase

Wednesday, December 15 2004 at 16:00 EET... Read More

Email Marketing Losing Its Effectiveness? The Alternative Is Desktop Marketing!

You've heard of email marketing, but it isn't what it... Read More

Spam Check Your Newsletter for FREE

Spam is a bigger and bigger problem nowadays. Recently Ralph... Read More

Heres Why You Dont NEED a Blog

The word "blog" seems to be everywhere, and what an... Read More

Should You Publish a PAID E-zine?

Many of my clients ask me whether they should publish... Read More

Viral Marketing - Your Key to Gaining New Clients

Email newsletters are an excellent means of promoting the products... Read More

How Effective is Your Email? How Can You Tell?

Is your email getting to your list members? If so,... Read More

A Single Email Is Never Enough

"Repetition is the key to advertising (marketing)". Those words were... Read More

Email Marketing 101 - What You Must Know Before Starting an Email Marketing Campaign

Before you start an e-mail marketing campaign it is important... Read More

Why Autoresponders are an Absolute Must

With autoresponders, you never have to lose money advertising again!... Read More

What is Email Marketing?

There are many avenues available for marketing online products. Radios,... Read More

Single or Double Opt--In?

You heard the message before. Your e-mail list is the... Read More

How Autoresponders Boost Sales By Up To 400%

Imagine going to bed and waking up in the morning... Read More

Email Communication

Gartner estimates that half of the 5.5 trillion emails sent... Read More

The Wrong Email Format Can Destroy Your Offer

Which email format is more effective to use, Text or... Read More

Is Your Autoresponder Truly Promoting Your Company?

Getting other people to promote your web site is one... Read More

11 Extraordinary Ways To Expand Your Subscriber List

Here are 11 ways to expand your subscriber list: 1.... Read More

Free Email Accounts ? Pros and Cons

Free email accounts are great if you want to hide... Read More

An Introduction to Auditing Your Email Audiences

Organisations such as the BPA have been providing auditing services... Read More

Run Profitable Contests Using Autoresponders

Running a contest for your e-zine subscribers or web site... Read More

Viral Marketing Tips: Greeting Cards

When we speak about viral marketing, we are not talking... Read More