A wonderfully easy and free concept that many people seem to overlook during their online marketing career is the survey. If you are looking for programs to promote or ideas for articles, you really need not look much further than your own opt in list.
Your list subscribers are a wealth of information right at your fingertips. Surveys can be as simple as asking one single open-ended question or as complex as using an entire form with several different types of questions and categories involved. These categories can range from open ended to multiple choice down to the yes or no variety. You will be amazed at the response you can receive just by showing your interest in your subscribers wants and desires.
This approach can help you master the market in providing people with what they really want, whether that be a particular type of product, or a piece of information or instructions to make their online business more beneficial to them. In your initial email, it's always a good idea to notify your respondents that they will be notified of the results in a special email. If you send this out to your ezine subscribers, you can notify them that the results may be used in a future edition of your newsletter. I would also recommend offering a free gift to them for taking the time out of their day to help you with your project. Your respondents time is extremely valuable to them, so make it worth their while to spend a few minutes of it with you.
Once you have tallied up your answers, now is the time to look into a solution or idea for what seems to pique their interest or a problem that seems to be affecting a majority of them. Remember, people online are always looking for something that will help them, whether that be something such as losing weight or making their business advertising more beneficial to them. The subject possibilities are endless.
The ideas for survey questions are as different as the people who answer them. As you research solutions or products that might benefit them, you will become more aware of what may or may not work and this will come through to your readers. This simple action will help them to begin equating you with someone who is helpful, someone who cares and hopefully someone they can trust. Ask anyone who has their own list and they would probably tell you, building trust and a relationship with your readers is one of the most important things you can do with regards to your list and in my view this is what should be your ultimate goal.
About The Author
Kellie Marzolf publishes the GoForTheGold Directory Newsletter where you will find informative articles on marketing, promotion, and ezines. Weekly safelists to join, useful resources and free bonuses in every issue. Begin your subscription today: http://www.goforthegolddirectory.com kellie@goforthegolddirectory.com
![]() |
|
![]() |
|
![]() |
|
![]() |
Happy New Year! New attitude? New habits? How about 10... Read More
My first email address was with compuserve.com back when you... Read More
Delivering email newsletters and sales messages to opt-in subscribers and... Read More
A lady emailed me yesterday very upset over the fact... Read More
The internet seems to be full of hyped up business... Read More
So you want to start publishing an online newsletter? Why?... Read More
If you are trying to get an opt-in email list... Read More
Email EtiquetteIn order to effeciently communicate on the Internet it... Read More
It's been said before, but important to re-emphasize, e-mail is... Read More
1. The Power of SevenWhen choosing a price point for... Read More
Have You Considered The Power Of Email MarketingOld vs. NewIf... Read More
It's not a website.It's a smart autoresponder and mailing list... Read More
Top 10 Ways to Quickly Build Your List Have you... Read More
"Repetition is the key to advertising (marketing)". Those words were... Read More
What does the flu have to do with building your... Read More
Did you know one of the most important tools in... Read More
In a fast moving global economy, e-mail offers you the... Read More
How much time did you spend on deciding on the... Read More
Writing and publishing a successful newsletter is perhaps the most... Read More
How do you get the most out of your list?We... Read More
One of the biggest concerns for Realtors who publish their... Read More
When I was first introduced to an autoresponder I thought... Read More
These days email is taken for granted and used perhaps... Read More
Email is a wonderful thing. It costs next to nothing... Read More
No doubt email is still the best way to get... Read More
The topic of sending attachments by e-mail is not one... Read More
Companies have been focused on using the Internet to market... Read More
If you run (or plan to run) an online business,... Read More
Do you give web site visitors the opportunity to download... Read More
Do you read all your Ezines? Or do you file... Read More
I get e-mails all the time from people on my... Read More
If you're like me, there are certain types of email... Read More
Before the advent of email most of us, other than... Read More
When we speak about viral marketing, we are not talking... Read More
Website owners are always on the lookout for new ways... Read More
It's happening. Again.The Internet marketing 'game' is rapidly changing... again.Email... Read More
An autoresponder is useful for, well, responding to people who... Read More
Most email marketers know that it is important spam-check email... Read More
Owning your own online business is a lot of work.... Read More
If you've been getting caught up in all this talk... Read More
Developing and executing a successful e-mail marketing campaign is becoming... Read More
We know that email marketing is a cheap method to... Read More
There is currently a huge demand online for newsletter templates.... Read More
I remember reading time and time again when I first... Read More
How much time did you spend on deciding on the... Read More
Creating a newsletter is an ideal way to drive repeat... Read More
Top 10 Ways to Quickly Build Your List Have you... Read More
Every marketer needs leads, they are the lifeblood of your... Read More
For those of you who aren't familiar with the term,... Read More
Whenever we talk to a new or a "we hope... Read More
Some time ago I was thinking about the best and... Read More
Everyone is talking about RSS. Blogs, newsites and the like... Read More
Good thing in emarketing business today is that many people... Read More
Email newsletters are an excellent means of promoting the products... Read More
I love the Internet! Information about any topic that piques... Read More
Spam is a bigger and bigger problem nowadays. Recently Ralph... Read More
Did you know that one of the major purposes of... Read More
1. Ask visitors to subscribe to your e-zine. It's a... Read More
Let's give a definition to autoresponder first. So, what is... Read More
The lack of an email response is an issue I... Read More
Is your email getting to your list members? If so,... Read More
With all the safelists and different methods for using them,... Read More
Things just got a lot hotter in the hyper-competitive world... Read More
Any business today, be it online or off needs a... Read More
An interested visitor who has been strolling through your site... Read More
1. Ask visitors to subscribe to your e-zine. It's a... Read More
Email Marketing |