Dont Use FFAs To Build Your Newsletter Subscriber

For those of you who aren't familiar with the term, The initials FFA stand for "FREE For All" and my advice would be don't waste your time! FFA's DON'T WORK!

FFA sites are directories where anyone can place their ad for free. And that's exactly what you get--a zillion people posting free ads.

When you post your ad on an FFA directory or site, here's what will happen. You'll immediately get back in response to your ad a truckload of autoresponder e-mails from every Tom, Dick and Harriet soliciting you to join their programs. Hardly anyone ever actually reads your ad. FFA's will produce next to zero new subscribers to your newsletter.

Here are some suggestions to help you build your newsletter subscriber list:

1. Put a subscriber box on your web site. People can easily enter their email address and send it to you. A percentage of people who visit your web site will sign up for your newsletter. Just don't scare them off by asking for a lot of personal information. Put their minds at ease by promising not to share their e-mail address with anyone else.

2. Announce your newsletter in the e-zine announcement directories. There are several sites with searchable catalogues of ezines. These sites get lots of visitors and are a surefire way to find hundreds of new subscribers. Here are a few to get you started:

http://www.ezine-universe.com

http://www.escribe.com

http://www.ezine-marketing.com

3. Trade ads with other e-zines. Find newsletters that focus on topics similar to yours. They'll run your ad in exchange for you running theirs.

4. Consider emailing a press release to the media. Your release should announce your newsletter and explain what's interesting or helpful about your newsletter. There are a number of press release services that will email your release. Here are just a few:

http://www.ereleases.com

http://www.majon.com

http://www.majornewswire.com

http://submitexpress.com

Whatever you do, DON'T add people to your newsletter list who haven't asked to be on it. The spam gods will come down on you like a ton of bricks! That's why many newsletter publishers insist on double opt-in. What's double opt-in?

Double opt-in is your protection against the sending of unsolicited email. For example, after visitors register at your site, they will receive a confirmation email. By replying to the confirmation email, your visitors have "double opted-in" which means that:

1. They are the owners of their email addresses

2. The address is working

3. They indeed want to subscribe

Usually the confirmation action is as simple as replying to the confirmation request or clicking on a link.

About The Author

Dean Phillips is an Internet marketing expert, writer, publisher and entrepreneur. Questions? Comments? Dean can be reached at mailto: dean@lets-make-money.net

Make Money Online! Internet marketing expert, Dean Phillips will help you make money online, starting today...Guaranteed! For details just visit my website: http://www.lets-make-money.net

In The News:


pen paper and inkwell


cat break through


How Email Etiquette Will Make You More Money through Loyal, Repeat Customers

When it comes to gaining and keeping customers, every website... Read More

The Benefits of Interactive Online Characters

This Stanford University study surveyed the leading research on virtual... Read More

Hot List-Building Tips

Here are some hot list-building tips for you to grow... Read More

Why Email Marketing Matters

According to a study by the Winterberry Group, email marketing... Read More

Email Marketing and Web Communication: Ten Key Tips to Get Your Messages Read

There's an old saying 'Manners maketh the man (or woman)'... Read More

Choose Your Email Marketing Software Wisely

Successful online business can't be led without email marketing. Many... Read More

14 Ways To Persuade Your Web Site Visitors To Give You Their Email Address

1. Ask visitors to subscribe to your e-zine. It's a... Read More

Email Etiquette II

I had great feedback from my last article, and was... Read More

Learn The Five Key Steps To Getting Free Publicity For Your Internet Site and Products

1) Website FocusMake sure your site is focused on a... Read More

How to Structure an Email Follow Up Series

Marketers the world over use follow up autoresponders toincrease sales.... Read More

Creating A Newsletter And Making Your Website Magnetic

Creating a newsletter is an ideal way to drive repeat... Read More

Autoresponders for Beginners

Hi you may or may not know that your Autoresponder... Read More

Email Marketing - How Best To Manage and Distribute Your Messages

This holiday season 15 percent of consumers in the US... Read More

Use the ?Reply All? Function in Email Judiciously

Type "email etiquette" into the search bar of any popular... Read More

Email Marketing Tips for Reaching an International Audience

Targeted, cheap, fast, trackable and with more reporting than traditional... Read More

3 Essential Tools for Email Marketers

Marketing your business with email is an art.It's very easy... Read More

Email MarketingTips - 3 Reasons Why Business Must Use Email Communications

Whether a company sells light fixtures to large corporations or... Read More

The Ultimate Business Network: One Secret Power of the Masters

Dear Friend:If you're out there networking and have been for... Read More

Its In The List! Thats Where It Is!

Have you noticed the marketing frenzy? Have you felt the... Read More

Single or Double Opt--In?

You heard the message before. Your e-mail list is the... Read More

unorthodox email subject tricks -500% more responses!

5 unorthodox email subject tricks -500% more responses! (c) Copyright... Read More

E-mail 101: The Dos and Donts

Even though many people have been writing e-mails for a... Read More

Guideline to Hiring an Email Marketing Company

A common practice in today's e-commerce environment is to use... Read More

The Moneys In The List - But How Much?

The internet seems to be full of hyped up business... Read More

How You Can Automate Your Business Using Autoresponders

What is an Autoresponder?An Autoresponder is a program or service... Read More

Plain Jane Email Equals Flat Results

Years ago, when email was just emerging as the incredible... Read More

Benchmark Study of Email Database Services

-- Email Appending and ECOA Match Rates Revealed --NEWTON, MA,... Read More

What Is An Open Rate

Good thing in emarketing business today is that many people... Read More

Realtors ? Is Your Newsletter Increasing Sales?

If you are a REALTOR focused on residential sales who... Read More

Autoresponders - Simple Tweaks That will Improve Your Return Rate

Autoresponders are, without a shadow of a doubt, one of... Read More

Market Your Business through Newsletters

Most business people on the web subscribe to at least... Read More

What Good Is An AutoResponder?

A term that confuses just about everyone is "autoresponder". When... Read More

Just Because You Can...

Just because you can communicate with hundreds of people virtually... Read More