Shopping Carts For The Faint Of Heart

The chief criteria for judging an ecommerce shopping cart are the number of credit card processors and shipping services it supports, and the number of people that support *it*.

Why? Because credit card processors and shipping services mutate all the time. Your cart will require updating. Which service works today may go out of business tomorrow, and leave you with the orders piling up.

Other important criteria are how easy it is to set up, and add products, and how easy it is for the customer to use.

When you set up your shop test it using a wide variety of the oldest and buggiest browsers you can find. If your web store works under them you're home and dry.

Here are the cheapest, simplest, and most effective carts I've found:

1. Oscommerce (free) - http://www.oscommerce.com

A very good, full-featured, cart. Uses Php and MySQL. Not easy to set up for a 'newbie'. Cookies are used to track the order. If you have PhpMyAdmin installed in your web account, it's easier. Requires a customer to register before they can make a purchase. Supports a wide range of credit-card processors and shipping services.

Bad point: Technical support is limited to the Oscommerce forums, which are not helpful to newbies.

Also, it may be a while before an update is available to a payment module. These are done by unpaid enthusiasts.

Good point: Oscommerce is supported by thousands of unpaid enthusiasts; this means updates do eventually arrive, and it's less likely to go out of business, unlike a commercial cart.

2. X-Cart (commercial) - http://www.x-cart.com

Similar to Oscommerce. Requires a customer to register before they can make a purchase. Lots of features and add-ons. Supports a wide range of credit-card processors and shipping services. Has an affiliate program add-on, and lets others sell products though your cart.

3. Dansie Cart (commercial) - http://www.dansie.net

A well specified cart. Supports a wide range of credit-card processors and shipping services.

Bad point: Apparently the Perl code is obscured, to make it harder to copy, which is annoying if you want to customise it.

3. Interchange (free) - http://www.icdevgroup.org

A version of the old Akopia / Minivend carts. Complex product with lots of files and a lot of setting up to do. A complete solution, and includes the option of third party credit-card real-time order processing. Encrypts orders.

4. Agora (free) - http://www.agoracart.com

A Web-Store/Commerce.cgi hybrid.

5. The Commission Cart (commercial) - http://www.siteinteractive.com

A CGI-based shopping cart which also functions as an affiliate program. Other webmasters earn commissions by signing up and linking to your site.

6. ShopFactory (commercial) - http://www.shopfactory.Com

Has a nice little wizard-based set-up. If you have a lot of items in your shop, this is an option worth checking out.

This is a very valuable feature. A person who's set up CGI scripts before will get the most out of this. Supports a wide range of credit-card processors and shipping services.

Bad points: It's ugly, awkward, and uses JavaScript too much.

7. WebGenie Shopping Cart Pro (commercial) - http://www.webgenie.com

A simple, wizard-based option. Uses Javascript a bit, but the main work is done by CGI scripts. It saves the credit card information on your server.

It's for someone who hasn't set up a CGI script before. Expensive for what you get, but it works. Option to buy it on hire-purchase.

8. Actinic Catalog (commercial) - http://www.actinic.co.uk

Most suitable if you have lots of items in your store. It's a 'wizard'-based PC program; you type in your information, and the program sets up the store.

You should set up the default store as-is, then customise it later. Supports a wide range of credit-card processors and shipping services. A little complicated for an internet newbie; there's quite a lot in it.

9. Order Maven (commercial) - http://www.briggsoft.com

A clever little program. It's a standalone Windows executable, which the customer downloads. The customer starts it up, chooses the product, enters their details, and sends off their order like an email, with the credit card details encrypted. It costs $29.00 at the time of writing. No secure server or order page needed; it's all done on the customer's PC at their leisure.

You need to customise it. Make sure you write your mail server URL into the code. For the customer, the order module is a 160kb download.

NOTE: Try to avoid carts that use cookies and javascript only, or that tie you into only one secure server and credit-card processor. Also avoid web-based services that you lease only. They can go out of business, leaving you flat.

Having read the above you should have eliminated quite a few programs from your shopping list. They either won't work properly with all browsers, or they won't encrypt your order, or they want to tie you into their manufacturers' secure order system at $40+ per month.

Another option is to get a bespoke system set up for you by a specialist company. These cost thousands of dollars. Aren't you glad you read this far?

About the author: T. O' Donnell (http://www.tigertom.com/web-designer-london .shtml) is an ecommerce and web site design consultant in London, UK.

In The News:


pen paper and inkwell


cat break through


PayPal Powered

Three years ago I was doing some work for a... Read More

Beginner Ecommerce Mistakes

This is a short article because in the constraints of... Read More

Gooooooooooogle It!

....there's much more to Google than you thought:With the wealth... Read More

Stakeholder Analysis and Stakeholder Management

What is a Stakeholder?Try "define: Stakeholder" in Google and you... Read More

Say Something Worth Talking About

I recently published a short e-book called 'One Thing I... Read More

The Five Most Commonly Encountered, Off-putting E-commerce Errors

While getting less public handwringing than during holiday season, the... Read More

Shopping Online: What You Should Know

For some people, shopping online is as normal as driving... Read More

Outsourcing Your Ecommerce Order Fulfillment

When your eCommerce business grows to the point where you... Read More

E-Gold

E-gold is a digital currency, used extensively on the Internet... Read More

Looking For Free Advertising, Here It Is!

There are lots of ways to advertise for free but... Read More

Top 5 Dot Com Myths Debunked

Most people who get into business know what's involved. They... Read More

Google to Compete with PayPal?

PayPal is secure in its domination over the electronic payment... Read More

How to Gain Your Visitors Trust

If you are serious about selling on the world wide... Read More

Set Yourself Apart From The Ordinary

I have written at length about the need to anticipate... Read More

Ecommerce - Boost Your Business ROI

Did you know that over 90% of all online orders... Read More

One Point Two Billion

In this surreal world of the internet, anyone, even you,... Read More

Keep Your Customers Happy by Organizing Your Payment Options

Anyone using a slow, or an awkward payment processor had... Read More

Your Site is all Direct Marketing

This may not be a popular view, but I think... Read More

eCommerce Software Solutions

All of the long, grueling nights and an unknown number... Read More

When Do You Ask For A Refund?

Have you ever asked to have your money refunded after... Read More

Rules for Achieving Online Success

The Internet brought a great deal of benefits to our... Read More

E-Commerce Is Back On The Fast Track

How much holiday shopping did you do on-line this year?... Read More

The Top 10 E-Commerce Ways to Follow up with Clients - Part 1

Did you know that 80% of all sales are made... Read More

Online Customer Service - The Cornerstone of a Successful Online Business

Online customer service is still one of the most frequently... Read More

Leading eCommerce Consultant Admits You Should Only Listen to One Real Expert! (And its not him!)

Let me share with you a secret that most marketing... Read More

Succeed With Your Own Home Based Business

An internet business is by far the best way to... Read More

Getting Started: Creating a Business Plan

You're excited. You have a great idea for a profitable... Read More

7 Questions to Ask A Potential Internet Merchant Account Provider

Recently I went looking for an online merchant account, with... Read More

Distinguishing Features of E-Commerce

E-commerce offers customers the chance to eliminate many stages in... Read More

Cyber Banking

The use of electronic cash as a means of transacting... Read More

The Clickbank Crash of 2003: Lessons Learned

I had a rude awakening recently. I checked the days... Read More

Does Your Shopping Cart Have a Squeaky Wheel?

Have you ever gone grocery shopping just before a holiday?... Read More

Choosing an Ecommerce Shopping Cart

Choosing an online shopping cart is a big decision. Unlike... Read More