Welcome to the inaugural issue of Human Tech Tips -- Tip #1. How do we take your customer service and kick it up a notch?
This is a big question so where do we begin?
As an overview, it's a given that the answer is three-fold: People, Process, and Technology. Let me say right from the start, my bias is on the people side.
My questions for you to ponder are:
1) Do you collect and measure any data? After all, what gets measured gets managed, and what gets managed gets better.
2) Do you have customer satisfaction statistics? And if yes, how and where are you getting them?
3) Do you have ongoing training in place - not sales training - not product training - not protocol or rules and regulations training but true relationship building skills training?
Let's address the first question. Just because your system has metrics available to you doesn't mean you need to use all of them.
My advice is to start at the end. What are you trying to achieve and what measurement would absolutely reflect that achievement? Then that's what you want to measure. The first time you measure gives you a baseline, a benchmark, to use for charting your progress 1 month, 3 months, 6 months down the line. You're not comparing yourself to any one but yourself so it's fairly accurate. Yes, there are environmental or economic or seasonal issues, but you're getting a pretty truthful snapshot.
As an example, lots of companies measure length of call. Yes, this is a useful statistic. But if you are committed to customer service, then I would suggest first call resolution is more important than length of call. Southwest Airlines is committed to quality customer service and they don't even calculate length of call.
We'll cover question #2 in the next Tip and so on.
If you have questions or tips you'd like covered, please feel free to email me at rosanne@HumanTechTips.com. To receive your own copy, email subscribe@HumanTechTips.com.
ROSANNE D'AUSILIO, Ph.D., industrial psychologist, President of Human Technologies Global, Inc., specializes in human performance management for contact centers, providing needs analyses, instructional design, and customized, live, world class customer service skills trainings. Also offered: agent/facilitator certification through Purdue University's Center for Customer Driven Quality.
Known as 'the practical champion of the human, she authors the best-sellers, Wake Up Your Call Center: Humanize Your Interaction Hub, 4th edition (hot off the press), and Customer Service and The Human Experience and soon to be released, Lay Your Cards on the Table: 52 Ways to Stack You Personal Deck.. Reach her at Rosanne@human-technologies.com, sign up for her complimentary monthly e-newsletter in its 7th year, and check out her new virtual store. Sign up for her newest endeavor Tips at http://www.HumanTechTips.com. This is not the same newsletter as at http://www.human-technologies.com.
![]() |
|
![]() |
|
![]() |
|
![]() |
First let us specifically define customer service. It is the... Read More
It's The Little Things That Make or Break a Small... Read More
According to a Forum Corporation survey of commercial customers lost... Read More
It is important to remember that the customer doesn't necessarily... Read More
Is the special treatment you designed specifically to keep customers... Read More
The call center represents your first line of communication with... Read More
A couple of years ago I had a call from... Read More
When all else fails in your company to meet the... Read More
Customer Service is a blessing and a curse; a blessing... Read More
How often have you left a meeting with a customer... Read More
Customer satisfaction is valuable, but customer loyalty is priceless. In... Read More
However, in the world of business, this cliché may not... Read More
This article offers five ways to help you deal with... Read More
Customer service is the pits, you say. You are not... Read More
I'll always feel warmly about Conrad's restaurant, in Glendale, California.On... Read More
One of the most important questions people ask when they... Read More
With all of the recent data theft in the financial... Read More
If you're a pet owner, you know the stress of... Read More
May people these days have a problem with mounting debt.... Read More
Many years ago, I was a first year apprentice assigned... Read More
The simplest way to describe a 'durian' (pronounced doo-ree-ann) is... Read More
I will not make sales. I will make Customers.I will... Read More
I returned a rental car at an airport yesterday. As... Read More
"Mountains are built one pebble at a time and climbed... Read More
It's bound to happen sooner or later ? yes, even... Read More
Do you know you can open, answer, close and report... Read More
If you think customer relationship management is just a piece... Read More
On a recent airline flight I was an upset... Read More
Jay instructed a customer of his to offer a rare... Read More
$350 million in bad checks are written each and every... Read More
Is your restaurant, bar or hotel clean? I mean really... Read More
"I am writing to complain about the widget I bought... Read More
1. Tis the SeasonRecognize that everyone is frazzled during the... Read More
You probably spend a great deal of your time looking... Read More
"Right, People. Let's blast out that mail campaign we've been... Read More
Different people call their Customers by different names. If they... Read More
Sure, all clients are different. They have different kinds of... Read More
Having been in business a number of years, I'm amazed... Read More
Reality is not always pretty. But here is a tad... Read More
If you were a customer on the telephone with a... Read More
In today's demanding economy, the first line of any business... Read More
Another sad fact of life is that these days, very... Read More
Is customer service a lost art? Before you answer that... Read More
Have you ever walked into a store and things looked... Read More
As someone who has been heavily involved facilitating strategic planning... Read More
What is your customer saying about you? Do you really... Read More
1. Tis the SeasonRecognize that everyone is frazzled during the... Read More
Every customer you have is a word-of-mouth advertiser for you.... Read More
Wherever you turn these days you'll find articles covering every... Read More
Whether in a restaurant, a retail establishment, or the local... Read More
Have you ever called a company and been greeted with... Read More
The defintion of Customer Relationship Management (CRM) that I favor... Read More
Those of us doing business over the internet have to... Read More
There are two Post Offices that I routinely visit. One... Read More
At 8.30 am a wealthy client (on his way to... Read More
Newsletters can be wonderful tools for communicating with your customers... Read More
In the competitive world of the 20th century, we generally... Read More
Evacuation, "E-Vac" Oil System for Oil ChangingHow do most mobile... Read More
Traditional marketing strategies encourage business owners to continually grow their... Read More
Why do some businesses offer points, stamps or every tenth... Read More
If there was a restaurant in your town that was... Read More
Every business owner should have a picture of his or... Read More
Over the last month, I have come to hate emails... Read More
Improving customer service starts at the top - with us... Read More
Customer service is increasingly seen as one of the most... Read More
I spent some twenty years in the corporate world, for... Read More
Customer Service |