First let us specifically define customer service. It is the performance of a duty or responsibility due to a customer as a result of selling them a product or service.
We must distinguish between customer sales and service versus customer service. Whereas customer sales and service is largely concerned with selling an additional item or an additional service subsequent to an initial sale, customer service is mainly concerned with customer care.
True customer service is synonymous with "ACCOMMODATION". When we sell a product or a service we accept the responsibility and the obligation to potentially provide our customers with a broad range of possible actions. These actions we define as customer service and may include necessary "ACCOMMODATIONS" to make the initial product or service reasonably useful in the way it was intended and in the way that it was marketed.
"Due to unusually heavy call volume our customer service agents are busy helping other customers. Your call is important to us. Please continue to hold? Please continue to hold? Please continue to hold?" No article on customer service would be complete without addressing automated telephone systems. We are all consumers. It does not matter what else we do, whether we are manufacturers or clerks or customer service agents. We should make ourselves available so that our customers can speak with us. Nothing beats face to face contact but the next best thing is a person's voice. Overall, I believe that automated phone systems may be the worst single tool ever invented for all of us as consumers.
There are a very few select companies whose systems serve us well by pointedly and quickly getting us fast service. But the vast majority of these automated telephone systems are nothing more than roadblocks to consumers. We have all been there and have been frustrated all too often. You might as well try to call the president of the United States.
WE, ALL OF US, ARE PUTTING EACH OTHER ON HOLD ON THE TELEPHONE LINE... !!!
Why not hire a live breathing caring human being who knows their job depends on their customer. This is not rocket science!
When was the last time that you received outstanding customer service? Did you feel like you wanted to do more business with that company? Did you like the people who were helping you? Right there is one of the most powerful forces in customer service - customer loyalty and retention. What else is there in business with such a sweet essence.
Biography: Since 1979 Jim Hoyle has owned and operated Lamp Manufacturer Factory Outlet. The company designs and manufactures truly unique lamps and acquires genuine antique vintage lamps through very special situations. They drop ship lamps worldwide for catalog companies, stores, designers, individual decorators and internet based companies of all kinds. Contact Jim at: junguljim@peoplepc.com or his company's website at http://www.hoylelamps.com
![]() |
|
![]() |
|
![]() |
|
![]() |
Another sad fact of life is that these days, very... Read More
The other day a reporter call to interview me on... Read More
Businesses like to brag in their advertising about quality of... Read More
Reality is not always pretty. But here is a tad... Read More
Good customer service just isn't enough anymore in the marketplace... Read More
These moments come when a customer or client?1. Hears someone... Read More
Every business owner should have a picture of his or... Read More
You are serving great food. Your establishment is new, spotless... Read More
1. Hire people who have a service attitude. Some people... Read More
According to a Forum Corporation survey of commercial customers lost... Read More
Customer retention is vital to a business. If you cannot... Read More
- Excerpt from Richard Saporito's latest e-book "How to Improve... Read More
"Right, People. Let's blast out that mail campaign we've been... Read More
Customer Service is a blessing and a curse; a blessing... Read More
At 8.30 am a wealthy client (on his way to... Read More
"Society is always taken by surprise at any new example... Read More
When was the last time you received a handwritten note... Read More
You probably realise how the wrong tone of voice and... Read More
Periodically every sales person encounters the customer who refuses to... Read More
Over promising is a problem only when you under deliver.... Read More
On a recent airline flight I was an upset... Read More
We all want great service, whether we are buying our... Read More
The future of customer service is here. Technology has made... Read More
Do you need greeters or should you avoid them? That... Read More
CRM was supposed to bring companies closer to their clients.... Read More
Different people call their Customers by different names. If they... Read More
No matter how hard you try, in business you simply... Read More
Whether online or off, if you plan on running or... Read More
Which is more important the technology or the customer?The one... Read More
What customers really want can be divided into two areas.Firstly... Read More
During the course of everyday business, many of you encounter... Read More
Traditional marketing strategies encourage business owners to continually grow their... Read More
In the competitive world of the 20th century, we generally... Read More
What I am about to tell you may seem very... Read More
With all of the calendars and PDA's and lists I... Read More
If you have integrity, nothing else matters. If you don't... Read More
On a recent airline flight I was an upset... Read More
The relationship between customer satisfaction and success of a service... Read More
If there was a restaurant in your town that was... Read More
Call center solutions solve a range of age-old problems. As... Read More
These moments come when a customer or client?1. Hears someone... Read More
The purpose of business is to create and retain a... Read More
Are wholesale buyers and retail customers really different? Frankly, there... Read More
Customer service is an integral part of our job and... Read More
After years of flying below the radar in the magazine... Read More
The primary objective of a business is to get and... Read More
Looking for hi-fi computer peripherals? Finding it tough to decide... Read More
Traditional marketing strategies encourage business owners to continually grow their... Read More
If you are up to your ears in a stressful... Read More
You've been going 6-to-late; exhausted by running the supersonic treadmill... Read More
Customer satisfaction is valuable, but customer loyalty is priceless. In... Read More
Despite rumors to the contrary, the Web is not dead.... Read More
1. Hire people who have a service attitude. Some people... Read More
Sales is tough to get right, and depends on retaining... Read More
Q: In a recent column you made the point that... Read More
1) Being placed on hold endlessly. Don't you just love... Read More
The President of a 200+ store division of a major... Read More
Whether you are a seasoned small business professional, or you... Read More
Customer service and customer service training are vital for any... Read More
"Marketing as a spiritual practice." It sounds contradictory ? how... Read More
Winning Customer ExperiencesMuch research has been done on what the... Read More
"Every company's greatest assets are its customers, because without customers... Read More
A growing number of individuals are finding themselves called to... Read More
Do you have good customer service? Even for your free... Read More
As Alan Weiss (guru to the savvy consultant) says: "It... Read More
You Never Know Who You're Serving when customers turn irate.I... Read More
Customer Service |