If you want to last a long time in business and succeed, you must learn how to make your customers happy.
You have to know who are your customers, what they want and keep in touch with them and their needs.
Let me suggest to you 10 ways to succeed in doing this.
1. Stay in contact with customers on a regular basis. Offer them a free e-zine subscription. Ask customers if they want to be updated by e-mail when you make changes to your Web site. After every sale, follow-up with the customer to see if they are satisfied with their purchase.
2. Create a customer focus group. Invite ten to twenty of your most loyal customers to meet regularly. They will give you ideas and input on how to improve your customer service. You could pay them, take them out to dinner or give them free products.
3. Make it easy for your customers to navigate on your web site. Have a "FAQ" page on your Web site to explain anything that might confuse your customers. Ask them to fill out an electronic survey to find out how make your web site more customer friendly.
4. Resolve your customers complaints quickly and successfully. Answer all e-mail and phone calls within an hour. If possible, you the owner of the business, personally take care of the problem. This will show your customers you really care about them.
5. Make it easy for your customers to contact you. Offer as many contact methods as possible. Allow customers to contact you by e-mail. Hyperlink your e-mail address so customers won't have to type it. Offer toll free numbers for phone and fax contacts.
6. Make sure employees know and use your customer service policy. Give your employees bonuses or incentives to practice excellent customer service. Tell employees to be flexible with each individual customer, each one has different concerns, needs and wants.
7. Give your customers more than they expect. Send thank you gifts to lifetime customers. E-mail them online greeting cards on holidays or birthdays. Award bonuses to your customers who make a big purchase.
8. Always be polite to your customers. Use the words your welcome, please, and thank you. Be polite to your customers even if they are being irate with you. Always apologize to your customers should you make a mistake. Admit your mistakes quickly and make it up to them in a big way.
9. Reward customers a point for every one dollar they spend. Let's say customers can get a free computer for 300 points. That means customers will spend $300 dollars on your products and services to get enough points to get the free computer.
10. Build strong relationships with your customers. Invite them to company meetings, luncheons, workshops or seminars. Create special events for your customers like parties, barbecue's, dances etc. This will make them feel important when you include them in regular business operations and special events.
Warmly,
I-key Benney, CEO
I-key, a Millionaire CEO from New York City is the creator of "Mscsrrr: Millionaire Secret Cash System", home based business, online investment opportunity (http://www.mscsrrr.com) which has helped thousands of ordinary people from all over the world to attain financial security and shining success during the past 2 yrs.
Mscsrrr Millionaire Cash System helps you to generate $1,500+/Week for life, from home or office, part time or full time. No large investment or hassles. Win $1000-$2000 free "cash".
We all want great service, whether we are buying our... Read More
When people ask, "What is CRM?" the literal answer is,... Read More
I spent some twenty years in the corporate world, for... Read More
In a strange juxtapositioning of articles, this month's UK '... Read More
Which is more important the technology or the customer?The one... Read More
One thing all successful small business owners have in common... Read More
Listening to complaints, whether they're reasonable or not, is a... Read More
However, in the world of business, this cliché may not... Read More
What kind of image do you present when marketing your... Read More
Customer service is the most vital asset for Business either... Read More
Whether you are a seasoned small business professional, or you... Read More
Traditional marketing strategies encourage business owners to continually grow their... Read More
Do you remember the last time you went into a... Read More
Last night I was at my computer and a Skype... Read More
There are five techniques that have been proven to be... Read More
Periodically every sales person encounters the customer who refuses to... Read More
According to a Forum Corporation survey of commercial customers lost... Read More
Relationships... Money... Health..The Past...Failure..Mental and Spiritual Battles..Time Constraints...Professional pressures..At any... Read More
Running a business is about providing goods and services to... Read More
Walmart was the first business to require all its employees... Read More
The primary objective of a business is to get and... Read More
Is customer service a lost art? Before you answer that... Read More
- Excerpt from Richard Saporito's latest e-book "How to Improve... Read More
With the growing number of people in every business sector,... Read More
There is a widely accepted principle of human behavior that... Read More
How often have you left a meeting with a customer... Read More
You probably think I am going to say something like,... Read More
Do you know you can open, answer, close and report... Read More
When all else fails in your company to meet the... Read More
Abstract: People buy for their reasons, not yours. This article... Read More
Have you ever called a company and been greeted with... Read More
Do you need greeters or should you avoid them? That... Read More
Some businesses have slow paying customers or past due balances... Read More
Public transport operators who already use passenger surveys may not... Read More
Customer service is everything to a business. Just look at... Read More
Five minutes into the call I knew this client was... Read More
Those of us doing business over the internet have to... Read More
A growing number of individuals are finding themselves called to... Read More
There are two Post Offices that I routinely visit. One... Read More
What kind of image do you present when marketing your... Read More
Every business owner should have a picture of his or... Read More
I will not make sales. I will make Customers.I will... Read More
1. Stay in contact with customers on a regular basis.... Read More
Customer support is very important when you're running a business,... Read More
There are five techniques that have been proven to be... Read More
The world of customer service is rapidly changing. Thirty years... Read More
In today's highly competitive economy, it is difficult to maintain... Read More
If you want to learn how to get your clients... Read More
Customer service is an essential component of any business. Clearly,... Read More
Q: I just discovered that for the past six months... Read More
Sure, all clients are different. They have different kinds of... Read More
The primary objective of a business is to get and... Read More
Do many of us realize that we are working an... Read More
It is important to remember that the customer doesn't necessarily... Read More
Who was it that said - "The customer is always... Read More
$350 million in bad checks are written each and every... Read More
This morning I was having breakfast with my good friend... Read More
There is a widely accepted principle of human behavior that... Read More
According to customer service studies by marketing gurus of the... Read More
In my day to day practice in strategic human resource... Read More
What have you done for your existing customers lately? Probably... Read More
The latest report from the American Customer Satisfaction Index (Michigan... Read More
According to a Forum Corporation survey of commercial customers lost... Read More
Running a business is about providing goods and services to... Read More
So today was the day where I almost stopped going... Read More
You try to make your customers happy. You sincerely WANT... Read More
Customer Service |