The Age Of M-CommerceDoing Away With Traditional Advertising Before, conventional businesses have to rely to traditional means of advertisements in order to market their products and services. Such methods may be effective in reaching a handful of consumers; however these methods also have limiting boundaries as to up to where the market strategies may extend. With limited available resources, their businesses may be effective, but not efficient enough to boost their income. Moreover, this type of website marketing using concrete advertisements are really costly, so rather than concentrating the resources to these, they divert funds allocation to strategies that would better improve the quality of their businesses. Traditional Means Of Communication Vs. New Age Of Mobile Computing In addition, effective correspondence or communication is very crucial when dealing with business partners for long hours on the phone, to ensure proper manufacturing or delivery of their products. And malfunctioning of telecommunication becomes a hindrance for business to operate when there are various telecommunication interruptions. Such cessations during the conversation block off the steady flow of efficiency in dealing business. And also, you do not expect telecommunications to be perfectly reliable at all times; uncertainty of successful transactions may be experienced by the businessmen on a regular basis creating some confusion in business management. However, with the new age of mobile computing devices and wireless connection, the traditional way of running a business is intensely redefined and restructured. As companies today enter the scenario of m-commerce or what is more popularly known as mobile commerce, they now have an innovative way of expanding their business for greater outcome. M-Commerce: The Modern Requirement For Business Development M-commerce is simply using the mobile computing device to further develop one's business. With access to online information and data, products can be bought and sold over the internet without the hassle of physically going to the establishment itself. Indeed, m-commerce has become a stepping stone for every entrepreneur in the market scene what with the abundant and practically limitless features the mobile computing device can offer to businessmen. Business-Relevant Benefits Of Mobile Computing Another benefit from mobile computing is the presence of organizers and office softwares providing order to their business transaction files and records. A man's history of his business can be kept and presented in one handy device anytime needed. Also, there is the feature of GPRS which can easily track down shipment of products while keeping an eye on the raw materials coming in. Furthermore, with Wi-Fi-enabled mobile devices, these businessmen can actually build their own online stores with the not so costly resources. They can have their own domain names and update their online stores as frequently as they wish. These online stores then can reach a greater number of people, even those who are not in their vicinity. Such aspect gives their businesses the opportunity to enter the global market and serve a diverse culture of consumers. Truly, mobile computing has gone a long way into the field of business! Comments |
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